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181.
Behind powerful brands : from strategy to campaign by John Philip Jones by
  • Jones, John Philip
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2000
Availability: Items available for loan: KEIC (2)Call number: 659.113 JON, ...

182.
Internet for libraries and information centers (with Floppy) by M. Paul Pandian and Ashok Jambhekar by
  • Pandian, M. Paul
  • Jambhekar, Ashok
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Publishing Company Limited 2001
Availability: Items available for loan: KEIC (2)Call number: 025.04 PAN, ...

183.
The art of retailing by A. J. Lamba by
  • Lamba, A. J
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 658.87 LAM.

184.
Organizational behaviour : human behaviour at work by John W. Newstrom and Keith Davis by
  • Newstrom, John W
  • Davis, Keith
Edition: 10th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1998
Availability: Items available for loan: KEIC (1)Call number: 658.4 NEW.

185.
Knowledge management enabling business growth by Ganesh Natarajan and Sandhya Shekhar by
  • Natarajan, Ganesh
  • Shekhar, Sandhya
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2000
Availability: Items available for loan: KEIC (1)Call number: 658 NAT.

186.
The power of simplicity : a management guide to cutting through the nonsense and doing thinking right by Jack Trout with Steven Rivkin by
  • Trout, Jack
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Publication Company Limited 1999
Availability: Items available for loan: KEIC (2)Call number: 658.8 TRO, ...

187.
Fame and fortune : how successful com panies build winning reputation by Charles J. Fombrun and Cees B. M. van Riel by
  • Fombrun, Charles J
  • Riel, Cees B. M. van
Series: Financial Times Prentice Hall books
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (2)Call number: 659.1 FOM, ...

188.
World development report 2002 : building institutions for markets by World Bank
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2002
Availability: Items available for loan: KEIC (1)Call number: 338.91 WOR.

189.
India sustaining reform reducing poverty by The World Bank
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 339.46 IND.

190.
Services marketing : people, technology, strategy by Christopher Lovelock by
  • Lovelock, Christopher
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2001
Availability: Items available for loan: KEIC (1)Call number: 658.804 LOV.

191.
Timeless ventures : 32 Japanese companies that imbibed 8 principles of longevity by Haruo Funabashi by
  • Funabashi, Haruo
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2009
Availability: Items available for loan: KEIC (1)Call number: 658 FUN.

192.
Organizaional behavior by Steven L McShane, Mary Ann Von Glinow and Radha R Sharma by
  • McShane, Steven L
  • Glinow, Mary Ann Von
  • Sharma, Radha R
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing 2008
Availability: Items available for loan: KEIC (3)Call number: 658.4 MCS, ...

193.
Advertising and promotions : an IMC perspective by Kruti Shah and Alan D'Souza by
  • Shah, Kruti
  • D'Souza, Alan
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Co. Ltd 2009
Availability: Items available for loan: KEIC (5)Call number: 659.1 SHA, ... Not available: KEIC: Checked out (1).

194.
Financial institutions and markets : structure, growth and innovations by L. M. Bhole and Jitendra Mahakud by
  • Bhole, L. M
  • Mahakud, Jitendra
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: TATA McGraw-Hill Education (India) Private Limited 2016
Availability: Items available for loan: KEIC (1)Call number: 658.15 BHO.

195.
Indian financial system by M Y Khan by
  • Khan, M. Y
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2009
Availability: Items available for loan: KEIC (1)Call number: 658.150954 KHA.

196.
Performance leadership : the next practices to motivate your people, align stakeholders, and lead your industry by Frank Buytendijk by
  • Buytendijk, Frank
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2009
Availability: Items available for loan: KEIC (1)Call number: 658.4092 BUY.

197.
Customer obsession : how to acquire, retain, and grow customers in the new age of relationship marketing by Abaete De Azevedo and Ricardo Pomeranz by
  • Azevedo, Abaete de
  • Pomeranz, Ricardo
Material type: Text Text
Language: English
Publication details: New Delhi: Tata Mcgraw -Hill Publishing Company Limited 2009
Availability: Items available for loan: KEIC (1)Call number: 658.812 AZE.

198.
Leadership in the era of economic uncertainty : the new rules for getting the right things done in difficult times by Ram Charan by
  • Charan, Ram
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Pub. Co. Ltd. 2009
Availability: Items available for loan: KEIC (1)Call number: 658.4092 CHA.

199.
Supply chain management for retailing by Rajesh Ray by
  • Ray, Rajesh
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Education Pvt.Ldt 2010
Availability: Items available for loan: KEIC (1)Call number: 658.87 RAY.

200.
Probability by Seymour Lipschutz and Marc Lars Lipson by
  • Lipschutz, Seymour
  • Lipson, Marc Lars
Series: Schaum's outline series
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: TATA McGraw-Hill Education (India) Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 519.2 LIP.

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