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181.
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Essential law for marketers : guru in a bottle by Ardi Kolah by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Philadelphia: Kogan Page Limited 2013
Availability: Items available for loan: KEIC (1)Call number: 343.4208 KOL.

182.
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The strategic planning workbook by Neville Lake by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India Pvt. Ltd. 2012
Availability: Items available for loan: KEIC (1)Call number: 658.4012 ZOR.

183.
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How to sell to retail : the secrets of getting your product to market by Clare Rayner by
Material type: Text Text
Language: English
Publication details: Philadelphia: Kogan Page Limited 2013
Availability: Items available for loan: KEIC (1)Call number: 658.804 RAY.

184.
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Neuromarketing in action : how to talk and sell to the brain by Pratik M Georges, Anne-Sophie, Bayle-Tourtoulou and Michel Badoc
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2014
Availability: Items available for loan: KEIC (1)Call number: 658.80019 NEU.

185.
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Social selling : techniques to influence buyers and changemakers by Tim Hughes and Matt Reynolds by
Material type: Text Text
Language: English
Publication details: London: Kogan 2017
Availability: Items available for loan: KEIC (1)Call number: 658.85 HUG.

186.
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Business development culture : taking sales culture beyond the sales team by Alex Moyle by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2018
Availability: Items available for loan: KEIC (1)Call number: 658.81 MOY.

187.
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Amazon : how the world's most relentless retailer will continue to revolutionize commerce by Natalie Berg and Miya Knights by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2019
Availability: Items available for loan: KEIC (1)Call number: 381.142065 BER.

188.
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Smarketing: how to achieve competitive advantage through blended sales and marketing by Tim Hughes, Adam Gray and Hugo Whicher by
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2019
Availability: Items available for loan: KEIC (1)Call number: 658.8 HUG.

189.
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Swim with the sharks without being eaten alive : outsell, outmanage, outmotivate, and outnegotiate your competition by Harvey Mackay by
Material type: Text Text
Language: English
Publication details: London: Time Warner 2013
Availability: Items available for loan: KEIC (1)Call number: 650.1 MAC.

190.
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How to become a rainmaker : the rules for getting and keeping customers and clients by Jeffrey J Fox by
Material type: Text Text
Language: English
Publication details: New York: Hachette Book 2015
Availability: Items available for loan: KEIC (1)Call number: 658.8 FOX.

191.
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The triple bottom line : how today's best-run companies are achieving economic, social, and environmental success-and how you can too by Andrew W. Savitz and Karl Weber by
Material type: Text Text
Language: English
Publication details: San Francisco: Jossey-Bass 2006
Availability: Items available for loan: KEIC (1)Call number: 658.408 SAV.

192.
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A class with Drucker : the lost lessons of the world's greatest management teacher by William A. Cohen by
Material type: Text Text
Language: English
Publication details: New York: AMACOM 2007
Availability: Items available for loan: KEIC (1)Call number: 658 COH.

193.
Red-hot sales negotiation : everything you need to know to close deals, build relationships, and create win/win outcomes by Paul S. Goldner and Peter McKeon by
Material type: Text Text
Language: English
Publication details: New York: AMACOM 2007
Availability: Items available for loan: KEIC (1)Call number: 658.4052 GOL.

194.
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Successful local broadcast sales by Paul Weyland by
Material type: Text Text
Language: English
Publication details: New York: AMACOM 2008
Availability: Items available for loan: KEIC (1)Call number: 659.140688 WEY.

195.
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To sell is human : the surprising truth about moving others by Daniel H. Pink by
Material type: Text Text
Language: English
Publication details: Edinburgh: Canongate Books Ltd 2013
Availability: Items available for loan: KEIC (1)Call number: 158.2 PIN.

196.
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Account-based marketing : how to target and engage the companies that will grow your revenue by Chris Golec, Peter Isaacson and Jessica Fewless by
Material type: Text Text
Language: English
Publication details: Hoboken, New Jersey: Wiley and Sons 2019
Availability: Items available for loan: KEIC (1)Call number: 658.8 GOL.

197.
You don't have to be a shark : creating your own success by Robert Herjavec by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: New York: Martin's Griffin 2017
Availability: Items available for loan: KEIC (1)Call number: 658.85 HER.

198.
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Business marketing : concepts and cases by Sharad Sarin by
Material type: Text Text
Language: English
Publication details: New Delhi: McGraw Hill Education (India) Private Limited 2013
Availability: Items available for loan: KEIC (2)Call number: 658.802 SAR, ...

199.
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Advertising and promotion : an integrated marketing communications perspective by George E. Belch, Michael A. Belch and Keyoor Purani by
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: McGraw Hill Education (India) Private Limited 2014
Availability: Items available for loan: KEIC (14)Call number: 659.1 BEL, ...

200.
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What got you here won't get you there in sales! : how successful salespeople take it to the next level by Marshall Goldsmith, Don Brown and Bill Hawkins by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 658.85 GOL.

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