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21.
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Best practices : building your business with Arthur Andersen's global best practices by Robert Hiebeler, Thomas B. Kelly, and Charles Ketteman by
Material type: Text Text
Language: English
Publication details: New York: Simon and Schuster;Rockfeller Center, 1230 Avenue of the Americas 1998
Availability: Items available for loan: KEIC (2)Call number: 658.812 HIE, ...

22.
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Ageless body, timeless mind : a practical alternative to growing old by
Material type: Text Text
Language: English
Publication details: London: Rider Books 1993
Availability: Items available for loan: KEIC (2)Call number: 612.67 CHO, ...

23.
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Winning at new products : accelerating the process from idea to launch by Robert G. Cooper by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Cambridge: Perseus Books Group 2001
Availability: Items available for loan: KEIC (1)Call number: 658.575 COO.

24.
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Risk issues and crisis management : a casebook of best practice by Michael Regester and Judy Larkin by Series: PR in practice series
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2005
Availability: Items available for loan: KEIC (1)Call number: 658.4056 REG.

25.
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Cheap : the real cost of the global trend for bargains, discounts and consumer choice by David Bosshart by
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page 2007
Availability: Items available for loan: KEIC (1)Call number: 339.47 BOS.

26.
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Networks in marketing by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 658.802 NET.

27.
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Making information technology work by Shivraj Kanungo by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications 1999
Availability: Items available for loan: KEIC (1)Call number: 303.4833 KAN.

28.
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No thanks, I am just looking ! : professional retail sales techniques for turning shoppers into buyers by Harry J. Friedman by
Material type: Text Text
Language: English
Publication details: Iowa: Kendall Hunt Pub Co Publishing 1992
Availability: Not available: KEIC: Checked out (1).

29.
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Romancing the brand : the power of advertising and how to use it by David N. Martin by
Material type: Text Text
Language: English
Publication details: New York: American Management Association 1989
Availability: Items available for loan: KEIC (1)Call number: 659.1 MAR.

30.
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Up against the Wal-Marts : how your business can prosper in the shadow of the retail giants by Don Taylor and Jeanne Smalling Archer by
Material type: Text Text
Language: English
Publication details: New York: AMACOM 1994
Availability: Items available for loan: KEIC (1)Call number: 658.8 TAY.

31.
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Leveraging the corporate brand by James R. Gregory with Jack G. Wiechmann by
Material type: Text Text
Language: English
Publication details: Lincolnwood: NTC Business Books 1997
Availability: Items available for loan: KEIC (2)Call number: 658.827 GRE, ...

32.
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Image marketing : using public perceptions to attain business objectives by Joe Marconi by
Material type: Text Text
Language: English
Publication details: Lincolnwood: NTC Business Books 1997
Availability: Items available for loan: KEIC (2)Call number: 659.2 MAR, ...

33.
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The experience economy : work is theatre and every business a stage by B Joseph Pine II and James H Gilmore by
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Press 1999
Availability: Items available for loan: KEIC (1)Call number: 658.56 PIN.

34.
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Tribal knowledge : business wisdom brewed from the grounds of starbucks corporate culture by John Moore by
Material type: Text Text
Language: English
Publication details: Chicago: Kaplan Publishing 2006
Availability: Items available for loan: KEIC (1)Call number: 658.8 MOO.

35.
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Ted levitt on marketing by Theodore Levit by Series: A Harvard business review paperback series
Material type: Text Text
Language: English
Publication details: : Hardvard Business Review Book 2006
Availability: Items available for loan: KEIC (3)Call number: 658.8 LEV, ...

36.
Step-by-step QFD : customer-driven product design by John Terninko by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Florida: CRC Press Ltd. 1997
Availability: Items available for loan: KEIC (1)Call number: 658.812 TER.

37.
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TV dot com : how television is shaping our future by Phillip Swann by
Material type: Text Text
Language: English
Publication details: New York: TV Books 2000
Availability: Items available for loan: KEIC (1)Call number: 302.2345 SWA.

38.
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Harvard business review on motivating people by Harvard Business Review [HBR] Series: The Harvard business review paperback series
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Press 2003
Availability: Items available for loan: KEIC (1)Call number: 658.3 HAR.

39.
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Resonant leadership : renewing yourself and connecting with others through mindfulness, hope, and compassion by Richard Boyatzis and Annie McKee by
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Press 2005
Availability: Items available for loan: KEIC (1)Call number: 658.4092 BOY.

40.
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The corporate blogging book : absolutely everything you need to know to get it right by Debbie Weil, with a foreword by Bob Lutz by
Material type: Text Text
Language: English
Publication details: New York: Penguin Group 2006
Availability: Items available for loan: KEIC (1)Call number: 659.202854678 COR.

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