Your search returned 125 results.

Sort
Results
21.
Managing retailing by Piyush Kumar Sinha and Dwarika Prasad Uniyal by
  • Sinha, Piyush Kumar
  • Uniyal, Dwarika Prasad
Material type: Text Text
Language: English
Publication details: New Delhi: Oxford University Press 2007
Availability: Items available for loan: KEIC (3)Call number: 658.87 SIN, ...

22.
Financial services marketing by Tina Harrison by
  • Harrison, Tina
Material type: Text Text
Language: English
Publication details: Essex: Pearson Education Limited 2000
Availability: Items available for loan: KEIC (1)Call number: 332.10688 HAR.

23.
Seven secrets of service strategy by Jacques Horovitz by
  • Horovitz, Jacques
Material type: Text Text
Language: English
Publication details: Harlow: Financial Times Prentice Hall 2000
Availability: Items available for loan: KEIC (1)Call number: 658.804 HOR.

24.
Managing the customer experience : turning customers into advocates by Shaun Smith and Joe Wheeler by
  • Smith, Shaun
  • Wheeler, Joe
Material type: Text Text
Language: English
Publication details: London: Financial Times Prentice Hall 2002
Availability: Items available for loan: KEIC (1)Call number: 658.812 SMI.

25.
Leadership by Rudolph W Giuliani and Ken Kurson by
  • Giuliani, Rudolph W
  • Kurson, Ken
Material type: Text Text
Language: English
Publication details: London: Little, Brown 2002
Availability: Items available for loan: KEIC (1)Call number: 658.4092 GIU.

26.
The Tom Peters seminar : crazy times call for crazy organizations by Tom Peters by
  • Peters, Tom
Material type: Text Text
Language: English
Publication details: London:: Pan Books Ltd. 1994
Availability: Items available for loan: KEIC (2)Call number: 658.1 PET, ... Not available: KEIC: Lost (1).

27.
Building brands directly : creating business value from customer relationships by Stewart Pearson by
  • Pearson, Stewart
Material type: Text Text
Language: English
Publication details: NLondon: McMillan Press Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 658.827 PEA.

28.
Predicting market success : new ways to measure customer loyalty and engage customers with your brand by Robert Passikoff by
  • Passikoff, Robert
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2006
Availability: Items available for loan: KEIC (1)Call number: 658.8343 PAS.

29.
The 360 degree brand in Asia : creating more effective marketing communications by Mark Blair, Richard Armstrong and Mike Murphy by
  • Blair, Mark
  • Armstrong, Richard
  • Murphy, Mike
Material type: Text Text
Language: English
Publication details: Singapore: John Wiley and Sons (Asia) Pte. Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 658.827095 BLA.

30.
Magic numbers for consumer marketing : key measures to evaluate marketing success by John Davis by
  • Davis, John
Material type: Text Text
Language: English
Publication details: Singapore: John Wiley and Sons 2005
Availability: Items available for loan: KEIC (1)Call number: 658.822 DAV .

31.
Planting flowers, pulling weeds : identifying your most profitable customers to ensure a lifetime of growth by Janet Rubio and Patrick Laughlim by
  • Rubio, Janet
  • Laughlim, Patrick
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc., 2002
Availability: Items available for loan: KEIC (1)Call number: 658.812 RUB.

32.
All consumers are not created equal : the differential marketing strategy for brand loyalty and profits by Garth Hallberg foreword David Ogilvy by
  • Hallberg, Garth
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 1995
Availability: Items available for loan: KEIC (2)Call number: 658.84 HAL, ...

33.
Kellogg on integrated marketing by
  • Lacobucci, Dawn (ed.)
  • Calder, Bobby (ed.)
Material type: Text Text
Publication details: New Jersy: John Wiley and Sons Inc., 2003
Availability: Items available for loan: KEIC (3)Call number: 338.0492 KEL, ... Not available: KEIC: Lost (1).

34.
A branded world : adventures in public relations and the creation of superbrands by Michael Levine by
  • Levine, Michael
Material type: Text Text
Language: English
Publication details: New Jersey: John wiley and Sons, Inc. 2003
Availability: Items available for loan: KEIC (1)Call number: 658.827 LEV.

35.
Making rain : the secrets of building lifelong client loyalty by Andrew Sobel by
  • Sobel, Andrew
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2002
Availability: Items available for loan: KEIC (1)Call number: 658.812 SOB.

36.
Market research matters : tools and techniques for aligning your business by Robert Duboff and Jim Spaeth by
  • Duboff, Robert
  • Spaeth, Jim
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 2000
Availability: Items available for loan: KEIC (1)Call number: 658.83 DUB.

37.
Market-driven management : using the new marketing concept to create a customer-oriented company by Frederick E Webster by
  • Webster, Frederick E
Material type: Text Text
Language: English
Publication details: New York: Wiley 1994
Availability: Items available for loan: KEIC (1)Call number: 658.812 WEB.

38.
Customer relationship management : a strategic imperative in the world of e-business by
  • Brown, Stanley A. (ed.)
Material type: Text Text
Publication details: Ontario: John Wiley and Sons Canada, Ltd., 2000
Availability: Items available for loan: KEIC (1)Call number: 658.812 CUS.

39.
The service profit chain : how leading companies link profit and growth to loyalty, satisfaction and value by James L. Heskett, W. Earl Sasser and Leonard A. Schlesinger by
  • Heskett, James L
  • Sasser, W. Earl
  • Schlesinger, Leonard A
Material type: Text Text
Language: English
Publication details: New York: The Free Press 1997
Availability: Items available for loan: KEIC (1)Call number: 658.812 HES.

40.
The customer revolution : how to thrive when customers are in control by Patricia B. Seybold with Ronni T. Marshak and Jeffrey M. Lewis by
  • Seybold, Patricia B
Material type: Text Text
Language: English
Publication details: London: Random House 2001
Availability: Items available for loan: KEIC (1)Call number: 658.812 SEY.

Pages
Copyrights © MICA KEIC (Knowledge Exchange and Information Centre) 2018. All Right Reserved.

web counter                                    
                                    

Powered by Koha