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201.
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Understanding audiences by Andy Ruddock by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 302.23 RUD.

202.
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The business of media : corporate media and the public interest by David Croteau and William Hoynes by
Material type: Text Text
Language: English
Publication details: New Delhi: Pine Forge Press: Sage Publications India Pvt. Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 302.230973 COR.

203.
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India's communication revolution : from bullock carts to cyber marts by Arvind Singhal and Everett M. Rogers by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 303.48330954 SIN.

204.
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Turnaround excellence : insights from 120 cases by Pradip N. Khandwalla by
Material type: Text Text
Language: English
Publication details: New Delhi: Response Books 2001
Availability: Items available for loan: KEIC (1)Call number: 658.4063 KHA.

205.
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Public health and the poverty of reforms : the South Asian predicament editors Imrana Qadeer, Kasturi Sen and K. R. Nayar
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications Indian Pvt. Ltd. 2004
Availability: Items available for loan: KEIC (1)Call number: 362.10954 PUB.

206.
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Government@net : new governance opportunities for India by Kiran Bedi, Parminder Jeet Singh and Sandeep Srivastava by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 352.3802854678 BED.

207.
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Corporate communications : a 21st century primer by Joseph Fernandez by
Material type: Text Text
Language: English
Publication details: New Delhi: Response Books 2004
Availability: Items available for loan: KEIC (1)Call number: 659 FER.
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208.
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Hospitality and travel marketing by Alastair M. Morrison by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Albany: Delmar Thomson Learning 2001
Availability: Items available for loan: KEIC (1)Call number: 658.80964794 MOR.

209.
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Understanding media economics by Gillian Doyle by
Material type: Text Text
Language: English
Publication details: London: Sage Publications Ltd. 2002
Availability: Items available for loan: KEIC (1)Call number: 302.23 DOY.

210.
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Unleashing the power of PR : a contrarian's guide to marketing and communication by Mark Weiner by Series: Jossey-Bass business and management series
Material type: Text Text
Language: English
Publication details: San Francisco: Jossey-Bass 2007
Availability: Items available for loan: KEIC (1)Call number: 659.2 WEI.

211.
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Handbook of communication science by
Material type: Text Text
Publication details: California: Sage Publications Inc., 1987
Availability: Items available for loan: KEIC (1)Call number: 001.51 HAN.

212.
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Public relations : what research tells us by John V. Pavlik by Series: The CommText series Vol 16
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publication India Pvt. Ltd. 1987
Availability: Items available for loan: KEIC (1)Call number: 659.2079 PAV.

213.
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Integrating research : a guide for literature reviews by Harris M. Cooper by Series: Applied Social Research Methods Series Volume 2
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 300.72 COO.

214.
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Mass communication and public health : complexities and conflicts by Series: Sage focus edition ; v. 21
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1990
Availability: Items available for loan: KEIC (1)Call number: 362.1014 MAS.

215.
Public opinion by Vincent Price by Series: Communication concepts-4
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1992
Availability: Items available for loan: KEIC (1)Call number: 303.38 PRI.

216.
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Audiencemaking : how the media create the audience by
Material type: Text Text
Publication details: California: SAGE Publications Inc. 1994
Availability: Items available for loan: KEIC (1)Call number: 302.23 AUD.
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217.
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Strategic issues managment : organizations and public policy challenges by Robert L. Heath by
Material type: Text Text
Language: English
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1997
Availability: Items available for loan: KEIC (1)Call number: 659.2 HEA.

218.
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Marketing and consumer research in the public interest by
Material type: Text Text
Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 658.83 MAR.

219.
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The communication of politics by Ralph Negrine by
Material type: Text Text
Language: English
Publication details: London: Sage Publicaions Inc. 1996
Availability: Items available for loan: KEIC (1)Call number: 320.014 NEG.

220.
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Advertising and public relations law by Roy L. Moore, Ronald T. Farrar, and Erik L. Collins by
Material type: Text Text
Language: English
Publication details: New Jersey: Lawrence Erlbaum Associates 1997
Availability: Items available for loan: KEIC (1)Call number: 343.73082 MOO.

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