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361.	Image from Amazon.com	Advertised mind: Ground breaking insights into how our brains respond to advertising by Du Plessis, Erik Material type: Text Language: English Publication details: London: Kogan Page Limited 2005 Availability: Items available for loan: KEIC (2)Call number: 659.1019 DUP, ... Place hold Save to lists Add to cart (remove)
362.	Image from Amazon.com	Fashion brands : branding style from Armani to Zara by Mark Tungate by Tungate, Mark Material type: Text Language: English Publication details: London: Kogan Page 2006 Availability: Items available for loan: KEIC (1)Call number: 658.827 TUN. Not available: KEIC: Checked out (1). Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
363.	Image from Amazon.com	Brand rejuvenation : how to protect, strengthen and add value to your brand to prevent it from ageing by Jean-Marc Lehu ; translated by Anglia Translations by Lehu, Jean-Marc Material type: Text Language: English Publication details: London: Kogan Page 2006 Availability: Items available for loan: KEIC (1)Call number: 658.827 LEH. Place hold Save to lists Add to cart (remove)
364.	Image from Amazon.com	Branded entertainment : product placement and brand strategy in the entertainment business by Jean-Marc Lehu by Lehu, Jean-Marc Material type: Text Language: English Publication details: New Delhi: Kogan Page 2007 Availability: Items available for loan: KEIC (1)Call number: 658.827 LEH. Place hold Save to lists Add to cart (remove)
365.	Image from Amazon.com	Ads to icons : how advertising succeeds in a multimedia age, / by Paul Springer by Paul Springer by Springer, Paul Material type: Text Language: English Publication details: New Delhi: Kogan Page India Private Limited 2007 Availability: Items available for loan: KEIC (1)Call number: 659.113 SPR . Place hold Save to lists Add to cart (remove)
366.	Image from Amazon.com	Ad land : a global history of advertising by Mark Tungate by Tungate, Mark Material type: Text Language: English Publication details: New Delhi: Kogan Page Limited 2008 Availability: Items available for loan: KEIC (2)Call number: 659.109 TUN, ... Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
367.	Image from Amazon.com	How to market books : the essential guide to maximizing profit and exploiting all channels to market by Alison Baverstock by Baverstock, Alison Edition: 4th ed. Material type: Text Language: English Publication details: New Delhi: Kogan Page India 2008 Availability: Items available for loan: KEIC (1)Call number: 002.0688 BAV. Place hold Save to lists Add to cart (remove)
368.	Image from Amazon.com	The practice of advertising by Hart, Norman (ed.) Edition: 4th ed. Material type: Text Publication details: Oxford: Butterworth-Heinemann Ltd. 1995 Availability: Items available for loan: KEIC (1)Call number: 659.1 PRA. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
369.	Image from Amazon.com	Marketing financial services by Ennew, Christine (ed.) Watkins, Trevor (ed.) Wright, Mike (ed.) Edition: 2nd ed. Material type: Text Publication details: Oxford: Butterworth-Heinemann 2000 Availability: Items available for loan: KEIC (1)Call number: 332.10688 MAR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
370.	Image from Amazon.com	Advertising in Tourism and Leisure by Nigel Morgan and Annette Pritchard by Morgan, Nigel Pritchard, Annette Material type: Text Language: English Publication details: Oxford: Butterworth-Heinemann 2001 Availability: Items available for loan: KEIC (1)Call number: 659.13 MOR. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
371.	Image from Amazon.com	Destination branding : creating the unique destination proposition by Morgan, Nigel (ed.) Pritchard, Annette (ed.) Pride, Roger (ed.) Material type: Text Publication details: Oxford: Butterworth-Heinemann, 2003 Availability: Items available for loan: KEIC (1)Call number: 658.827 DES. Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
372.	Image from Amazon.com	Children's food : marketing and innovation by Smith, Glen (ed.) Material type: Text Publication details: New York: Champball and Hall 1997 Availability: Items available for loan: KEIC (2)Call number: 641.083 CHI, ... Place hold Save to lists Add to cart (remove)
373.	Image from Amazon.com	Communication yearbook-20 by Burleson, Brant R. (ed.) Material type: Text Publication details: New Delhi: Sage Publication India Pvt. Ltd. 1997 Availability: Items available for loan: KEIC (1)Call number: 302.2 COM. Place hold Save to lists Add to cart (remove)
374.	Image from Amazon.com	Electronic marketing and the consumer by Peterson, Robert A. (ed.) Material type: Text Publication details: New Delhi: Sage Publciations India Pvt. Ltd. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.84 ELE. Place hold Save to lists Add to cart (remove)
375.	Image from Amazon.com	Advertising organizations and publications : a resource guide by Jones, John Philip (ed.) Material type: Text Publication details: New Delhi: Sage Publications 2000 Availability: Items available for loan: KEIC (2)Call number: 659.1 ADV, ... Place hold Save to lists Add to cart (remove)
376.	Image from Amazon.com	The advertising business : operations, creativity media planning, integrated communications by Jones, John Philip (ed.) Material type: Text Publication details: New Delhi: Sage Publication India Pvt. Ltd. 1999 Availability: Items available for loan: KEIC (1)Call number: 659.1 ADV. Place hold Save to lists Add to cart (remove)
377.	Image from Amazon.com	How advertising works : the role of research by Jones, John Philip (ed.) Material type: Text Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1998 Availability: Items available for loan: KEIC (1)Call number: 659.1072 HOW. Place hold Save to lists Add to cart (remove)
378.	Image from Amazon.com	How to use advertising to build strong brands by Jones, John Philip (ed.) Material type: Text Publication details: New Delhi: Sage Publications India Pvt. Ltd., 1999 Availability: Items available for loan: KEIC (2)Call number: 659.1 HOW, ... Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
379.	Image from Amazon.com	International advertising : realities and myths by Jones, John Philip (ed.) Material type: Text Publication details: New Delhi: Sage Publications, Inc. 2000 Availability: Items available for loan: KEIC (2)Call number: 659.1 INT, ... Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
380.	Image from Amazon.com	Advertising to children : concepts and controversies by Macklin, M. Carole (ed.) Carlson, Les (ed.) Material type: Text Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1999 Availability: Items available for loan: KEIC (1)Call number: 659.11 ADV. Place hold Save to lists Add to cart (remove)