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41.
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42.
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Effective business communication by Asha Kaul by
Material type:  Text Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt.Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 658.45 KAU.
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43.
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44.
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45.
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Managerial economics by H. Craig Petersen and W. Cris Lewis by
- Petersen, H. Craig
- Lewis, W. Cris
Edition: 4th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2002
Availability: Items available for loan: KEIC (2)Call number: 338.5 PET, ...
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46.
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47.
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Basic managerial skills for all by E. H. McGrath by
Edition: 6th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 658 MCG.
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48.
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49.
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50.
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E service : new directions in theory and practice by
- Rust, Roland T. (ed.)
- Kannan, P. K. (ed.)
Material type: Text
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd., 2002
Availability: Items available for loan: KEIC (1)Call number: 658.84 ESE.
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51.
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52.
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Marketing management by Philip Kotler and Kevin Lane Keller by
- Kotler, Philip
- Keller, Kevin Lane
Edition: 12th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 2005
Availability: Items available for loan: KEIC (2)Call number: 658.802 KOT, ...
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53.
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Marketing channel by Louis W. Stern and Adel I. El-Ansari by
- Stern, Louis W
- EL-Ansari, Adel I
Edition: 4th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 1992
Availability: Items available for loan: KEIC (8)Call number: 658.84 STE, ...
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54.
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Marketing management by Philip Kotler by
Edition: 11th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 2003
Availability: Items available for loan: KEIC (8)Call number: 658.802 KOT, ...
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55.
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56.
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Principles of marketing Philip Kotler and Gray Armstrong by
- Kotler, Philip
- Armstrong, Gray
Edition: 12th ed.
Material type: Text Language: English
Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 2007
Availability: Items available for loan: KEIC (1)Call number: 658.8 KOT.
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57.
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58.
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Review of marketing research by - Malhotra, Naresh K. (ed.)
Material type: Text
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 658.83 REV.
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59.
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60.
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