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41.
Tactical transparency : how leaders can leverage social media to maximize value and build their brand by Shel Holtz and John C. Havens by
  • Holtz, Shel
  • Havens, John C
Material type: Text Text
Language: English
Publication details: San Francisco: Jossey-Bass 2009
Availability: Items available for loan: KEIC (1)Call number: 658.802 HOL.

42.
Marketing theory : evolution and evaluation by Jagdish N. Sheth, David M. Gardner and Dennis E. Garrett by
  • Sheth, Jagdish N
  • Gardner, David M
  • Garrett, Dennis E
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 1988
Availability: Not available: KEIC: Checked out (1).

43.
The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns by Pete Barry by
  • Barry, Pete
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson Ltd. 2012
Availability: Items available for loan: KEIC (1)Call number: 659.1 BAR.

44.
Why we love disney : the power of the disney brand by Andi Stein by
  • Stein, Andi
Material type: Text Text
Language: English
Publication details: New York: Peter Lang Publishing Inc. 2011
Availability: Items available for loan: KEIC (1)Call number: 384.80979494 STE.

45.
Promotion in the merchandising environment by Kristen K. Swanson and Judith C. Everett by
  • Swanson, Kristen K
  • Everett, Judith C
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: Fairchild Publications 2007
Availability: Items available for loan: KEIC (1)Call number: 687.0688 SWA.

46.
Secrets of social media marketing : how to use online conversations and customer communities to turbo-charge your business! by Paul Gillin by
  • Gillin, Paul
Material type: Text Text
Language: English
Publication details: Fresno: Quill Driver Books 2009
Availability: Items available for loan: KEIC (1)Call number: 658.872 GIL.

47.
The new influencers : a marketer's guide to the new social media by Paul Gillin by
  • Gillin, Paul
Material type: Text Text
Language: English
Publication details: Fresno: Quill Driver Books 2009
Availability: Items available for loan: KEIC (1)Call number: 658.872 GIL.

48.
Database management System by Rajesh Narang by
  • Narang, Rajesh
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 005.74 NAR.

49.
Database management system by Philip J. Pratt and Joseph J. Adamski by
  • Pratt, Philip J
  • Adamski, Joseph J
Material type: Text Text
Language: English
Publication details: New Delhi: Cengage Learning 2009
Availability: Items available for loan: KEIC (1)Call number: 005.74 PRA.

50.
The 50-plus market : why the future is age neutral when it comes to marketing and branding strategies by Dick Stroud by
  • Stroud, Dick
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 658.802 STR.

51.
Marketing of services (text and cases) by Dr. S. L. Gupta by
  • Gupta, Dr. S. L
Material type: Text Text
Language: English
Publication details: New Delhi: International Book House Pvt. Ltd. 2011
Availability: Items available for loan: KEIC (1)Call number: 658.804 GUP.

52.
Fundamentals of database systems by Ramez Elmasri and Shamkant B. Navathe by
  • Elmasri, Ramez
  • Navathe, Shamkant B
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: Noida, Uttar Pradesh: Pearson Education 2018
Availability: Items available for loan: KEIC (1)Call number: 005.74 ELM.

53.
Database management systems by Raghu Ramakrishnan and Johannes Gehrke by
  • Ramakrishnan, Raghu
  • Gehrke, Johannes
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: McGraw Hill Education 2014
Availability: Items available for loan: KEIC (1)Call number: 005.74 RAM.

54.
Turning points a journey through challenges by A. P. J. Abdul kalam by
  • Kalam, A. P. J. Abdul
Material type: Text Text
Language: English
Publication details: Noida: HarperCollins 2012
Availability: Items available for loan: KEIC (1)Call number: 954.053092 KAL.

55.
Honey, I shrunk the world : the essential global digital media handbook by Om Books International and Ignitee Digital Solutions
Material type: Text Text
Language: English
Publication details: Mumbai: Ignitee Digital Solutions Pvt. Ltd. 2010
Availability: Items available for loan: KEIC (5)Call number: 302.23 HON, ...

56.
Information and communication technology for agriculture and rural development by R. Saravanan, C. Kathiresan and T. Indra Devi by
  • Saravanan, R
  • Devi, T. Indra
  • Kathiresan, C
Material type: Text Text
Language: English
Publication details: New Delhi: New India Publishing Agency 2011
Availability: Items available for loan: KEIC (1)Call number: 307.1426 SAR.

57.
Introduction to Database Management System by Satinder Bal Gupta and Aditya Mittal by
  • Gupta, Satinder Bal
  • Mittal, Aditya
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: University Science Press 2017
Availability: Items available for loan: KEIC (1)Call number: 005.74 GUP.

58.
The little book of big promotions by Cheryl Dangel Cullen, Lisa I. Cyr and Lisa Hickey by
  • Cullen, Cheryl Dangel
  • Cyr, Lisa I
  • Hickey, Lisa
Material type: Text Text
Language: English
Publication details: Singapore: Page One Publishing Private Limited 2007
Availability: Items available for loan: KEIC (1)Call number: 659.1 CUL.

59.
Communication arts interactive annual 20 March/April 2014 by Communication Arts
Material type: Text Text
Language: English
Publication details: Menlo Park: Coyne and Blanchard Inc. 2014
Availability: Items available for loan: KEIC (1)Call number: 659.132 COM.

60.
Communication arts interactive annual 15 May/June 2009 by Communication Arts
Material type: Text Text
Language: English
Publication details: California: Communication Arts 2009
Availability: Items available for loan: KEIC (1)Call number: 659.132 COM.

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