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4221.
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Supply chain management : strategy, planning, and operation by Sunil Chopra, Peter Meindl and D. V. Kalra by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: Delhi: Pearson Education South Asia 2010
Availability: Items available for loan: KEIC (4)Call number: 658.7 CHO, ...

4222.
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Global marketing management by Warren J. Keegan and Naval K. Bhargava by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: Delhi: Pearson Education Inc. 2011
Availability: Items available for loan: KEIC (7)Call number: 658.848 KEE, ...

4223.
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Principles of marketing by Philip Kotler, Gray Armstrong, Prafulla Y. Agnihotri and Ehsan Ul Haque
Edition: 13th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education 2010
Availability: Items available for loan: KEIC (6)Call number: 658.8 PRI, ...

4224.
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Financial Services by Thummuluri Siddaiah by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education 2011
Availability: Items available for loan: KEIC (1)Call number: 332 SID.

4225.
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The ace of soft skills : attitude, communication and etiquette for success by Gopalaswamy Ramesh and Mahadevan Ramesh by
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson 2010
Availability: Items available for loan: KEIC (1)Call number: 302.2 RAM.

4226.
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Managerial accounting for business decisions by Ray Proctor, Nigel Burton, Adrian Pierce and Gary Burmiston
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Peason Education in South Asia 2010
Availability: Items available for loan: KEIC (1)Call number: 658.1511 MAN.

4227.
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Retail management : a strategic approach by Barry Berman, Joel R. Evans and Mini Mathur by
Edition: 11th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education 2011
Availability: Items available for loan: KEIC (2)Call number: 658.87 BER, ...

4228.
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Principles of management : text and cases by Dipak Kumar Bhattacharyya by
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education 2012
Availability: Items available for loan: KEIC (1)Call number: 658 BHA.

4229.
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Research methods in business studies: a practical guide by Pervez Ghauri and Kjell Gronhaug by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Dorling Kindersley India Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.0072 GHA.

4230.
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Services marketing : Pepple, technology, strategy by Christopher Lovelock, Jochen Wirtz and Jayanta Chatterjee by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education 2016
Availability: Items available for loan: KEIC (1)Call number: 658.804 LOV.

4231.
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Rural marketing (With CD) by Pradeep Kashyap and foreword by Jagdish N. Sheth by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson 2012
Availability: Items available for loan: KEIC (1)Call number: 658.81734 KAS. Not available: KEIC: Lost (1).

4232.
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Organizational behavior by Stephen P. Robbins, Timothy A. Judge and Neharika Vohra by
Edition: 14th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson 2012
Availability: Items available for loan: KEIC (1)Call number: 658.3 ROB.

4233.
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Marketing across cultures by Jean-Claude Usunier and Julie Lee by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Dorling Kindersley (India) Pvt.Ltd 2011
Availability: Items available for loan: KEIC (1)Call number: 658.804 USU.

4234.
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Principles of direct and database marketing : a digital orientation by Alan Tapp by
Material type: Text Text
Language: English
Publication details: New Delhi: Dorling Kindersley (India) Pvt Ltd 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 TAP.

4235.
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The definitive guide to HR communication : engaging employees in benefits, pay, and performance by Alison Davis and Jane Shannon by
Material type: Text Text
Language: English
Publication details: New Delhi: Dorling Kindersley (India) Pvt Ltd 2012
Availability: Items available for loan: KEIC (1)Call number: 658.30014 DAV.

4236.
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The facebook era : tapping online social networks to market, sell, and innovate by Clara Shih and foreword by Jim McCann by
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 SHI.

4237.
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The ultimate web marketing guide by Michael Miller by
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education, Inc. 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 MIL.

4238.
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Marketing management by Philip Kotler, Kevin Lane Keller, Abraham Koshy and Mithileshwar Jha
Edition: 14th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Peason Education in South Asia 2013
Availability: Items available for loan: KEIC (3)Call number: 658.802 KOT, ...

4239.
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Quantitative techniques for management by David M. Levine, Timothy C. Krehbiel, Mark L. Berenson, Barry render, Ralph M. Stair and Michael E. Hanna
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education 2013
Availability: Items available for loan: KEIC (1)Call number: 658.4033 QUN.

4240.
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Case studies in consumer behaviour by
Material type: Text Text
Publication details: New Delhi: Dorling Kindersley (India) Pvt Ltd., 2011
Availability: Items available for loan: KEIC (1)Call number: 658.843 CAS.

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