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481.	Image from Amazon.com	The handbook of European advertising : media planning, marketing analysis and country-by-country profile by Roger Bennett by Bennett, Roger Material type: Text Language: English Publication details: London: Kogan Page Limited 1993 Availability: Items available for loan: KEIC (1)Call number: 659.1094 BEN. Place hold Save to lists Add to cart (remove)
482.	Image from Amazon.com	Advances in relationship marketing by Payne, Adrian (ed.) Material type: Text Publication details: London: Kogan Page Limited 1995 Availability: Items available for loan: KEIC (1)Call number: 658.802 ADV. Place hold Save to lists Add to cart (remove)
483.	Image from Amazon.com	Market research : a guide to planning, methodology and evaluation by Paul Hauge and Peter Jackson by Hauge, Paul Jackson, Peter Material type: Text Language: English Publication details: London: Kogan Page Limited 1996 Availability: Items available for loan: KEIC (1)Call number: 658.83 HAG. Place hold Save to lists Add to cart (remove)
484.	Image from Amazon.com	Effective media relations : how to get results by Michael Bland, Alison Theaker and David Wragg by Bland, Michael Theaker, Alison Wragg, David Series: The Institute of Public Relations PR in Practice series Material type: Text Language: English Publication details: London: Kogan Page Limited 1996 Availability: Items available for loan: KEIC (1)Call number: 659.2 BLA. Place hold Save to lists Add to cart (remove)
485.	Image from Amazon.com	Direct and database marketing by Greame McCorkell by McCorkell, Greame Material type: Text Language: English Publication details: London: Kogan Page Limited 2001 Availability: Items available for loan: KEIC (1)Call number: 658.8 MCC. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
486.	Image from Amazon.com	Strategic marketing communications : new ways to build and integrate communications by Paul Smith, Chris Berry and Alan Pulford by Smith, Paul Berry, Chris Pulford, Alan Material type: Text Language: English Publication details: London: Kogan Page Limited 1997 Availability: Not available: KEIC: Checked out (1). Lists: Brands & Branding Books, Marketing books List. Place hold Save to lists Add to cart (remove)
487.	Image from Amazon.com	Strategic brand management : creating sustaining brand equity long term by Jean - Noel Kapferer by Kapferer, Jean - Noel Edition: 2nd ed. Material type: Text Language: English Publication details: London: Kogan Page Limited 1997 Availability: Items available for loan: KEIC (6)Call number: 658.827 KAP, ... Place hold Save to lists Add to cart (remove)
488.	Image from Amazon.com	Understanding brands by ten people who do by Cowley, Don (ed.) Material type: Text Publication details: London: Kogan Page Limited 1996 Availability: Items available for loan: KEIC (1)Call number: 658.827 UND. Place hold Save to lists Add to cart (remove)
489.	Image from Amazon.com	Branding by Geoffrey Randall by Randall, Geoffrey Series: Marketing in action series Material type: Text Language: English Publication details: London: Kogan Page Limited 1997 Availability: Items available for loan: KEIC (1)Call number: 658.827 RAN. Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
490.	Image from Amazon.com	The skin of culture investigating the new electronic reality by Kerckhove, Derick De Dewdney, Christopher (ed.) Material type: Text Publication details: London: Kogan Page Limited 1997 Availability: Items available for loan: KEIC (1)Call number: 302.23 KER. Place hold Save to lists Add to cart (remove)
491.	Image from Amazon.com	Customer marketing : how to improve the profitability of your customer base by Jay Curry...[et. al.] by Curry, Jay Material type: Text Language: English Publication details: London: Kogan Page Limited 1998 Availability: Items available for loan: KEIC (1)Call number: 658.8342 CUS. Place hold Save to lists Add to cart (remove)
492.	Image from Amazon.com	Marketing communication : an integrated approach by P. R. Smith by Smith, P. R Edition: 2nd ed. Material type: Text Language: English Publication details: London: Kogan Page Limited 1998 Availability: Items available for loan: KEIC (1)Call number: 658.802 SMI. Place hold Save to lists Add to cart (remove)
493.	Image from Amazon.com	11 steps to brand heaven : the ultimate guide to buying an advertising campaign by Len Weinreich by Weinreich, Len Material type: Text Language: English Publication details: London: Kogan Page Limited 1999 Availability: Items available for loan: KEIC (1)Call number: 659.113 WEI. Place hold Save to lists Add to cart (remove)
494.	Image from Amazon.com	The effective use of statistics : a practical guide for managers (With Floppy) by Tim Hannagan by Hannagan, Tim Edition: 2nd ed. Material type: Text Language: English Publication details: London: Kogan Page Limited 1999 Availability: Items available for loan: KEIC (1)Call number: 519.5 HAN. Place hold Save to lists Add to cart (remove)
495.	Image from Amazon.com	Advertising and the mind of the consumer : what works, what doesn't and why by Max Sutherland and Alice K. Sylvester by Sutherland, Max Sylvester, Alice K Edition: 2nd ed. Material type: Text Language: English Publication details: London: Kogan Page Limited 2000 Availability: Items available for loan: KEIC (1)Call number: 659.1 SUT. Place hold Save to lists Add to cart (remove)
496.	Image from Amazon.com	Marketing professional services : practical approaches to practice development by Patrick Forsyth by Forsyth, Patrick Edition: 2nd ed. Material type: Text Language: English Publication details: London: Kogan Page Limited 1999 Availability: Items available for loan: KEIC (1)Call number: 658.8 FOR. Place hold Save to lists Add to cart (remove)
497.	Image from Amazon.com	Planning and managing public relations campaigns by Anne Gregory by Gregory, Anne Series: PR in practice series Material type: Text Language: English Publication details: London: Kogan Page Limited 2000 Availability: Items available for loan: KEIC (1)Call number: 659.213 GRE. Place hold Save to lists Add to cart (remove)
498.	Image from Amazon.com	Advertising on the internet : how to get your message across on the world wide web by Steven Armstrong by Armstrong, Steven Edition: 2nd ed. Material type: Text Language: English Publication details: London: Kogan Page Limited 2001 Availability: Items available for loan: KEIC (1)Call number: 659.13 ARM. Place hold Save to lists Add to cart (remove)
499.	Image from Amazon.com	Marketing insights and outrages by Drayton Bird by Bird, Drayton Material type: Text Language: English Publication details: London: Penguin Books Ltd. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.8 BIR. Place hold Save to lists Add to cart (remove)
500.	Image from Amazon.com	Marketing on a tight budget : an action guide to low cost business growth by Forsyth Patrick by Patrick, Forsyth Material type: Text Language: English Publication details: London: Kogan Page Limited 2000 Availability: Items available for loan: KEIC (1)Call number: 658.8 FOR. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)