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541.	Image from Amazon.com	Relationship marketing and CRM in Indian retail bankiing : lessons from India's best CRM-savvy banks by Kallol Das by Das, Kallol Material type: Text Language: English Publication details: Saarbrucken: Lap Lambert Academic Publishing 2011 Availability: Items available for loan: KEIC (1)Call number: 658.812 DAS. Place hold Save to lists Add to cart (remove)
542.		Small but meaningful : CSR in practice by Maheswar Sahu and Jeevan Prakash Mohanty by Sahu, Maheswar Mohanty, Jeevan Prakash Material type: Text Language: English Publication details: New Delhi: Northern Book Centre 2015 Availability: Items available for loan: KEIC (1)Call number: 658.408 SAH. Place hold Save to lists Add to cart (remove)
543.		International marketing : analysis and strategy by Sak Onkvisit and John J. Shaw by Onkvisit, Sak Shaw, John J Edition: 3rd ed. Material type: Text Language: English Publication details: New Jersey: Prentice-Hall Inc 1998 Availability: Items available for loan: KEIC (2)Call number: 658.84 ONK, ... Place hold Save to lists Add to cart (remove)
544.	Image from Amazon.com	When ads work : new proof that advertising triggers sales by John Philip Jones by Jones, John Philip Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Private Limited 2007 Availability: Items available for loan: KEIC (2)Call number: 659.1 JON, ... Place hold Save to lists Add to cart (remove)
545.	Image from Amazon.com	Customer relationship management : a strategic approach to marketing by Kaushik Mukerjee foreword by Jagdish N. Sheth by Mukerjee, Kaushik Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Private Limited 2007 Availability: Items available for loan: KEIC (1)Call number: 658.812 MUK. Place hold Save to lists Add to cart (remove)
546.	Image from Amazon.com	The anatomy of persuasion by Norbert Aubuchon by Norbert Aubuchon Material type: Text Language: English Publication details: New Delhi: PHI learning Pvt. Ltd. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.4052 AUB. Place hold Save to lists Add to cart (remove)
547.	Image from Amazon.com	Growing your company's leaders : how great organizations use succession management to sustain competitive advantage by Robert M. Fulmer and Jay A. Conger by Fulmer, Robert M Conger, Jay A Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2008 Availability: Items available for loan: KEIC (1)Call number: 658.407128 FUL. Place hold Save to lists Add to cart (remove)
548.	Image from Amazon.com	Predictive modelling in strategic marketing by Purba Halady Rao by Rao, Purba Halady Material type: Text Language: English Publication details: New Delhi: PHI Learning Pvt. Ltd. 2008 Availability: Items available for loan: KEIC (1)Call number: 658.8 RAO. Place hold Save to lists Add to cart (remove)
549.	Image from Amazon.com	Service marketing : the Indian context by R. Srinivasan by Srinivasan, R Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: PHI Leraning Pvt. Ltd. 2009 Availability: Items available for loan: KEIC (1)Call number: 658.804 SRI. Place hold Save to lists Add to cart (remove)
550.	Image from Amazon.com	Neuromarketing : a peep into customer's minds by J. K. Sharma, Deepali Singh, K. K. Deepak and D. P. Agrawal Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2010 Availability: Items available for loan: KEIC (1)Call number: 658.80019 NEU. Place hold Save to lists Add to cart (remove)
551.	Image from Amazon.com	Consumer behaviour : insights from Indian market by Ramanuj Majumdar by Majumdar, Ramanuj Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2010 Availability: Items available for loan: KEIC (1)Call number: 658.8342 MAJ. Place hold Save to lists Add to cart (remove)
552.	Image from Amazon.com	Mergers and acquisitions : strategy, valuation and integration by Kamal Ghosh Ray by Ray, Kamal Ghosh Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India 2015 Availability: Items available for loan: KEIC (1)Call number: 658.16 RAY. Place hold Save to lists Add to cart (remove)
553.	Image from Amazon.com	Communications skills for project managers by G. Michael Campbell by Campbell, G. Michael Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2009 Availability: Items available for loan: KEIC (1)Call number: 658.45 CAM. Place hold Save to lists Add to cart (remove)
554.	Image from Amazon.com	Public relations practices : managerial case studies and problems by Allen H. Center, Patrick Jackson, Stacey Smith and Frank R. Stansberry Edition: 7th ed. Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2008 Availability: Items available for loan: KEIC (1)Call number: 659.2 PUB. Place hold Save to lists Add to cart (remove)
555.	Image from Amazon.com	Strategic management : concepts and cases by Fred R. David by David, Fred R Edition: 13th ed. Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2011 Availability: Items available for loan: KEIC (1)Call number: 658.04 DAV. Place hold Save to lists Add to cart (remove)
556.	Image from Amazon.com	Social research : an evolving process by Donald G. McTavish and Herman J. Loether by McTavish, Donald G Loether, Herman J Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: PHI Learning 2011 Availability: Items available for loan: KEIC (1)Call number: 300.72 MCT. Place hold Save to lists Add to cart (remove)
557.	Image from Amazon.com	Product policy and brand management : text and cases by A. K. Chitale and Ravi Gupta by Chitale, A. K Gupta, Ravi Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2013 Availability: Items available for loan: KEIC (1)Call number: 658.827 CHI. Place hold Save to lists Add to cart (remove)
558.	Image from Amazon.com	Mobile commerce by Karabi Bandyopadhyay by Bandyopadhyay, Karabi Material type: Text Language: English Publication details: New Delhi: PHI Learning 2013 Availability: Items available for loan: KEIC (1)Call number: 384.5 BAN. Place hold Save to lists Add to cart (remove)
559.	Image from Amazon.com	Research methodology in behavioural sciences by S. K. Mangal and Shubhra Mangal by Mangal, S. K Mangal, Shubhra Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limted 2013 Availability: Items available for loan: KEIC (1)Call number: 001.4 MAN. Place hold Save to lists Add to cart (remove)
560.	Image from Amazon.com	Business analytics an application focus by Purba Halady Rao by Rao, Purba Halady Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India 2013 Availability: Items available for loan: KEIC (1)Call number: 650 RAO. Place hold Save to lists Add to cart (remove)