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61.
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Marketing logistics : a supply chain approach by Satish K. Kapoor and Purva Kansal by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2004
Availability: Items available for loan: KEIC (1)Call number: 658.84 KAP.

62.
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Retail management : functional principles and practices by Gibson G. Vedamani by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: Mumbai: Jaico Publishing House 2012
Availability: Items available for loan: KEIC (4)Call number: 658.87 VED, ...

63.
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Service sector management : an Indian perspective by C. Bhattacharjee by
Material type: Text Text
Language: English
Publication details: Mumbai: Jaico Publishing House 2005
Availability: Items available for loan: KEIC (1)Call number: 658.804 BHA.

64.
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The brand called you : the ultimate brand-building and business development handbook to transform anyone into an indispensable personal brand by Peter Montoya with Tim Vandehey by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Mumbai: Corpus Collosum Learning 2004
Availability: Items available for loan: KEIC (1)Call number: 658.827 MON.

65.
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Services marketing : integrating customer focus across the firm by Valarie A. Zeithaml, Mary Jo Bitner, Bwayne D. Gremler And Ajay Pandit
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2008
Availability: Items available for loan: KEIC (9)Call number: 658.8 SER, ...

66.
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Services marketing : integrating customer focus across the firm by Valarie A. Zeithaml, Mary Jo Bitner, Bwayne D. Gremler And Ajay Pandit
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2012
Availability: Items available for loan: KEIC (2)Call number: 658.8 SER, ...

67.
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Marketing in the 21st century : new world marketing by Series: Praeger perspectives
Material type: Text Text
Publication details: Westport: Praeger Publishers 2007
Availability: Items available for loan: KEIC (1)Call number: 658.8 MAR.

68.
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Airline ecommerce by Michael Hanke by
Material type: Text Text
Language: English
Publication details: New York: Routledge 2016
Availability: Items available for loan: KEIC (1)Call number: 387.7420688 HAN.

69.
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What's the secret ? : to provide a world-class customer experience by John R. DiJulius by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2008
Availability: Items available for loan: KEIC (1)Call number: 658.812 DIJ.

70.
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Brand atlas : branding intelligence media visible by Alina Wheeler and Joel Katz by
Material type: Text Text
Language: English
Publication details: New Jersey: John Wiley and Sons, Inc. 2011
Availability: Items available for loan: KEIC (1)Call number: 658.827 WHE.

71.
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The handbook of logistics and distribution management by
Edition: 4th ed.
Material type: Text Text
Publication details: London: Kogan Page Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 658.788 THE.

72.
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Services marketing : integrating customer focus across the firm by Valarie A. Zeithaml, Mary Jo Bitner, Bwayne D. Gremler and Ajay Pandit
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2015
Availability: Items available for loan: KEIC (16)Call number: 658.8 SER, ...

73.
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Retailing in the twenty-first century by Jay Diamond and Sheril Litt by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: Fairchild Publications, Inc. 2009
Availability: Items available for loan: KEIC (1)Call number: 658.87 DIA.

74.
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Customer relationship management : a strategic approach to marketing by Kaushik Mukerjee foreword by Jagdish N. Sheth by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2007
Availability: Items available for loan: KEIC (1)Call number: 658.812 MUK.

75.
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Contemporary logistics by Paul R. Murphy and Donald F. Wood by
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2008
Availability: Items available for loan: KEIC (1)Call number: 658.5 MUR.

76.
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Winning behavior : what the smartest, most successful companies do differently Terry R. Bacon and David G. Pugh by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 658 BAC.

77.
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UN marketing : stop marketing start engaging by Scott Stratten by Series: Times business series
Material type: Text Text
Language: English
Publication details: New Delhi: Times Group Books 2011
Availability: Not available: KEIC: Checked out (1).

78.
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Competitive intelligence for dummies by Jim Underwood by
Material type: Text Text
Language: English
Publication details: Hoboken: John Wiley and Sons Ltd. 2013
Availability: Items available for loan: KEIC (1)Call number: 658.472 UND.

79.
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Why my horse doesn't smile : learn to serve your customer by Vivek Mehrotra by
Material type: Text Text
Language: English
Publication details: New Delhi: Viva Books Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 658.812 MEH.

80.
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Superstar customer service : it's all about C.A.R.E. by Rick Conlow and Doug Watsabaugh by
Material type: Text Text
Language: English
Publication details: New Delhi: Viva Books Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 658.81 CON.

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