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881.
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Advertising next : 150 winning campaigns for the new communications age by Tom Himpe by
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 659.113 HIM.

882.
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Hegarty on advertising : turning intelligence into magic by John Hegarty by
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson Ltd 2011
Availability: Not available: KEIC: Withdrawn (1).
  (1 votes)
883.
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The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns by Pete Barry by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson Ltd. 2012
Availability: Items available for loan: KEIC (1)Call number: 659.1 BAR.

884.
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Hegarty on creativity : there are no rules by John Hegarty by
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson Ltd. 2014
Availability: Items available for loan: KEIC (1)Call number: 650.1 HEG.
  (1 votes)
885.
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The advertising concept book : think now, design later : a complete guide to creative ideas, strategies and campaigns (with over 500 illustrations) by Pete Barry by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: London: Thames and Hudson 2008
Availability: Items available for loan: KEIC (1)Call number: 659.1 BAR. Not available: KEIC: Checked out (1).
  (1 votes)
886.
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Cambridge English for the media by Nick Ceramella and Elizabeth and series editor by Jeremy Day by Series: Cambridge English for
Material type: Text Text
Language: English
Publication details: New Delhi: Cambridge University Press 2009
Availability: Items available for loan: KEIC (1)Call number: 410 CER.

887.
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Cracking the ad code by Jacob Goldenberg, Amnon Levav, David Mazursky and Sorin Solomon by
Material type: Text Text
Language: English
Publication details: Cambridge: Cambridge University Press 2009
Availability: Items available for loan: KEIC (1)Call number: 659.1 CRA.

888.
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The economic regulation of broadcasting markets : evolving technology and the challenges for policy by
Material type: Text Text
Publication details: Cambridge: Cambrige University Press 2007
Availability: Items available for loan: KEIC (1)Call number: 384.54 ECO.

889.
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The making of TESCO : a story of British shopping by Sarah Ryle by
Material type: Text Text
Language: English
Publication details: London: Bantam Books 2013
Availability: Items available for loan: KEIC (1)Call number: 381.456413 RYL.

890.
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Mastering search advertising : how the top 3 percent of search advertisers dominate Google AdWords by Richard Stokes by
Material type: Text Text
Language: English
Publication details: Bloomington: iUniverse 2008
Availability: Items available for loan: KEIC (1)Call number: 659.144 STO.

891.
Marketing ethics by George G. Brenket by
Material type: Text Text
Language: English
Publication details: MA: Blackwell Publishing 2008
Availability: Items available for loan: KEIC (1)Call number: 658.8001 BRE.

892.
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Pandeymonium : Piyush Pandey on advertising by Piyush Pandey by
Material type: Text Text
Language: English
Publication details: Gurgaon: Penguin Books India Pvt. Ltd 2015
Availability: Items available for loan: KEIC (2)Call number: 659.1 PAN, ... Not available: KEIC: Checked out (1). KEIC: Lost (1).
  (2 votes)
893.
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Brand new China : advertising, media, and commercial culture by Jing Wang by
Material type: Text Text
Language: English
Publication details: Cambridge: Harvard Business Press 2008
Availability: Items available for loan: KEIC (1)Call number: 659.10951 WAN.

894.
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Reality TV by June Deery by Series: Key concepts in media and cultural studies
Material type: Text Text
Language: English
Publication details: Cambridge: Polity 2015
Availability: Items available for loan: KEIC (1)Call number: 791.45309 DEE.
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895.
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Political communication by Steven Foster by Series: Politics study guides
Material type: Text Text
Language: English
Publication details: Edinburgh: Edinburgh University Press Ltd. 2010
Availability: Items available for loan: KEIC (1)Call number: 320.014 FOS.

896.
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Masculinity and popular television by Rebecca Feasey by
Material type: Text Text
Language: English
Publication details: Edinburgh: Edinburgh University Press Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 791.456521 FEA.

897.
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How to advertise : what works, what doesn't - and why by Kenneth Roman, Jane Maas and Martin Nisenholtz by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Kogan Page India 2008
Availability: Items available for loan: KEIC (2)Call number: 659.1 ROM, ...

898.
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Brand immortality : how brands can live long and prosper by Hamish Pringle and Peter Field by
Material type: Text Text
Language: English
Publication details: London: Kogan Page Ltd. 2009
Availability: Items available for loan: KEIC (1)Call number: 658.827 PRI.

899.
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A quick start guide to Google AdWords : get your product to the top of Google and reach your customers by Mark Harnett by
Material type: Text Text
Language: English
Publication details: London: Kogan Page 2010
Availability: Items available for loan: KEIC (1)Call number: 659.144 HAR.

900.
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The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand by Erik Du Plessis by
Material type: Text Text
Language: English
Publication details: London: Kogan Page Limited 2011
Availability: Items available for loan: KEIC (2)Call number: 658.8342 PLE, ...

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