Mythmaking on Madison Avenue : how advertisers apply the power of myth and symbolism to create leadership brands by Sal Randazzo

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Material type: Text

TextLanguage: English Publication details: Chicago: Probus Publishing Co. 1993Description: xiii, 289p., ref., ind. 24 cm x 16 cmISBN:

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Item type	Current library	Call number	Status	Barcode
Books	KEIC	659.1 RAN (Browse shelf(Opens below))	Available	7543

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