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The culting of brands : when customers become true believers by Douglas Atkin

By: Material type: TextTextLanguage: English Publication details: New York: Penguin Group 2004Description: xix, 230p., notes, bib., ind. 24 cm x 16 cmISBN:
  • 1591840279
Subject(s): DDC classification:
  • 658.8343 ATK
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Item type Current library Call number Status Barcode
Books KEIC 658.8343 ATK (Browse shelf(Opens below)) Available 12008
Books KEIC 658.8343 ATK (Browse shelf(Opens below)) Available 5111

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