The infinite asset : managing brands to build new value by Sam Hill and Chris Lederer foreword by Kevin Lane Keller

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Material type: Text

TextLanguage: English Publication details: New Delhi: HarperCollins Publishers India Pvt. Ltd. 2001Description: xii, 238p., notes, ind. 24 cm x 16 cmISBN:

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List(s) this item appears in: Brands & Branding Books

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.827 HIL (Browse shelf(Opens below))	Available	3741

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