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1.
Convergence marketing : strategies for reaching the new hybrid consumer by Yoram (Jerry) Wind, Vijay Mahajan with Robert E. Gunther foreword by John Hangel by
  • Wind, Yoram (Jerry)
  • Mahajan, Vijay
Material type: Text Text
Language: English
Publication details: New Jersey: Prentice Hall, Inc. 2000
Availability: Items available for loan: KEIC (1)Call number: 658.8 WIN.

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2.
The power of impossible thinking : transform the business of your life and the life of your business (with CD) by Yoram (Jerry) Wind, Colin Crook, with Robert Gunther by
  • Wind, Yoram (Jerry)
  • Crook, Colin
  • Gunther, Robert
Material type: Text Text
Language: English
Publication details: Delhi: Pearson Education (Singapore) Pte.m Ltd. 2005
Availability: Items available for loan: KEIC (1)Call number: 650.1 WIN.

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