Your search returned 590 results.

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	1.	Odyssey : Pepsi to Apple- a marketing genius tells his story by John Sculley and John A. Byrne by Sculley, John Byrne, John A Material type: Text Language: English Publication details: London: HarperCollins Publishers 1988 Availability: Items available for loan: KEIC (2)Call number: 337.761004165 SCU, ... Place hold Add to cart (remove)
	2.	Mavericks at work : why the most original minds in business win by William C. Taylor and Polly LaBarre by Taylor, William C LaBarre, Polly Material type: Text Language: English Publication details: London: HarperCollins Publishers 2006 Availability: Items available for loan: KEIC (1)Call number: 658.409 TAY. Place hold Add to cart (remove)
	3.	Commodity advertising : the economics and measurement of generic programs by Olan D. Forker and Ronald W. Ward by Forker, Olan D Ward, Ronald W Material type: Text Language: English Publication details: New York: Lexington Books 1993 Availability: Items available for loan: KEIC (1)Call number: 659.19 FOR. Place hold Add to cart (remove)
	4.	Is Korea the next Japan? : understanding the structure, strategy, and tactics of America's next competitor by T.W. Kang by Kang, T. W Material type: Text Language: English Publication details: New York: The Free Press 1989 Availability: Items available for loan: KEIC (1)Call number: 338.95 KAN. Place hold Add to cart (remove)
	5.	Cases in competitive strategy by Michael E. Porter by Porter, Michael E Material type: Text Language: English Publication details: New York: The Free Press 1983 Availability: Items available for loan: KEIC (2)Call number: 658 POR, ... Place hold Add to cart (remove)
	6.	Marketing masters : lessons in the art of marketing from those who do it best by Paul B. Brown by Brown, Paul B Material type: Text Language: English Publication details: New York: Harper and Row Publishers 1988 Availability: Items available for loan: KEIC (1)Call number: 658.8 BRO. Place hold Add to cart (remove)
	7.	Perspectives on radio and television : telecommunication in the United States by F. Leslie Smith by Smith, Leslie F Edition: 3rd ed. Material type: Text Language: English Publication details: New York: Harper and Raw 1990 Availability: Items available for loan: KEIC (1)Call number: 384.540973 SMI. Place hold Add to cart (remove)
	8.	Turnaround : how Carlos Ghosn rescued Nissan by David Magee by Magee, David Edition: 1st ed. Material type: Text Language: English Publication details: New York: HarperCollins Publishers 2003 Availability: Items available for loan: KEIC (1)Call number: 338.762922092 MAG. Place hold Add to cart (remove)
	9.	Threshold resistance : the extraordinary career of a luxury retailing pioneer by A. Alfred Taubman by Taubman, A. Alfred Material type: Text Language: English Publication details: New York: HarperCollins Publishers 2007 Availability: Items available for loan: KEIC (1)Call number: 381.1091 TAU. Place hold Add to cart (remove)
	10.	Broadcasting/cable and beyond an introduction to modern electronic media by Joseph Dominick, Barry L. Sherman and Gray Copeland by Dominick, Joseph Copeland, Gary Sherman, Barry L Material type: Text Language: English Publication details: New York: McGraw-Hill Publising Company 1990 Availability: Items available for loan: KEIC (1)Call number: 384.540973 DOM. Place hold Add to cart (remove)
	11.	You can fail : coping with failure and getting ahead by Srinivas R. Kandula by Kandula, Srinivas R Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2004 Availability: Items available for loan: KEIC (1)Call number: 658.3 KAN. Place hold Add to cart (remove)
	12.	The future of advertising : new media, new clients, new consumers in the post-television age by Joe Cappo by Cappo, Joe Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2003 Availability: Items available for loan: KEIC (1)Call number: 659.1 CAP. Place hold Add to cart (remove)
	13.	Wal-smart : what it really takes to profit in a Wal-mart world by William H. Marquard by Marquard, William H Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2007 Availability: Items available for loan: KEIC (1)Call number: 658.879 MAR. Place hold Add to cart (remove)
	14.	Financial institutions and markets by Meir Kohn by Kohn, Meir Material type: Text Language: English Publication details: New Delhi: McGraw-Hill 1994 Availability: Items available for loan: KEIC (1)Call number: 332.10973 KOH. Place hold Add to cart (remove)
	15.	Consumer behaviour : building marketing strategy (With Floppy) by Del I. Hawkins, Roger J. Best and Kenneth A. Coney by Hawkins, Del I Best, Roger J Coney, Kenneth A Edition: 7th ed. Material type: Text Language: English Publication details: Boston: Irwin McGraw-Hill 1997 Availability: Items available for loan: KEIC (1)Call number: 658.83420793 HAW. Place hold Add to cart (remove)
	16.	New business ventures and the entrepreneur by Howard H. Stevenson, Michael J. Roberts, Harold Irving Grousbeck and Amar V. Bhide Edition: 5th ed. Material type: Text Language: English Publication details: Boston: McGraw-Hill Companies Inc. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.11 NEW. Place hold Add to cart (remove)
	17.	Madison and Vine : why the entertainment and advertising industries must converge to survive by Scott Donaton by Donaton, Scott Material type: Text Language: English Publication details: New York: McGraw-Hill 2004 Availability: Items available for loan: KEIC (1)Call number: 659.10973 DON. Place hold Add to cart (remove)
	18.	The secret to GE's success by William E. Rothschild by Rothschild, William E Material type: Text Language: English Publication details: New York: McGraw-Hill 2006 Availability: Items available for loan: KEIC (2)Call number: 338.762130973 ROT, ... Place hold Add to cart (remove)
	19.	Consumer behaviour : building marketing strategy by Del I. Hawkins, Roger J. Best, Kenneth A. Coney and Amit Mookerjee Edition: 9th ed. Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2004 Availability: Items available for loan: KEIC (3)Call number: 658.83420973 CON, ... Place hold Add to cart (remove)
	20.	Sports marketing : a strategic perspective by Matthew D. Shank by Shank, Matthew D Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 1999 Availability: Items available for loan: KEIC (1)Call number: 796.0688 SHA. Place hold Add to cart (remove)

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Your search returned 590 results.