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1.
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Simulated test marketing : technology for launching successful new products by Kevin J. Clancy, Robert S. Shulman and Marianne M. Wolf by
Material type: Text Text
Language: English
Publication details: New York: Lexington Books 1994
Availability: Items available for loan: KEIC (1)Call number: 658.800285 CLA.

2.
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Managerial economics by William F. Samuelson and Stephen G. Marks by
Material type: Text Text
Language: English
Publication details: Fort Worth: The Dryden Press 1992
Availability: Items available for loan: KEIC (1)Call number: 338.5 SAM.

3.
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Managerial economics by Mark Hirschey and James L. Pappas by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: Fortworth: Dryden Press 1993
Availability: Items available for loan: KEIC (1)Call number: 338.5 HIR.

4.
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Logistical management : the integrated supply chain process by Donald J. Bowersox and David J. Closs by
Material type: Text Text
Language: English
Publication details: New York: Oxford University Press 2000
Availability: Items available for loan: KEIC (1)Call number: 658.84 BOW.

5.
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Financial management : theory and practice by Prasanna Chandra by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Mcgraw-Hill Pub. Co. Ltd. 2002
Availability: Items available for loan: KEIC (2)Call number: 658.15 CHA, ...

6.
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Analysis of financial statements by Leopold A. Bernstein and John J. Wild by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1999
Availability: Items available for loan: KEIC (1)Call number: 657.3 BER.

7.
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Product management by Donald R. Lehmann and Russell S. Winer by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2005
Availability: Items available for loan: KEIC (18)Call number: 658.56 LEH, ...

8.
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Managerial economics by V.L. Mote, Samuel Paul by
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Publishing Co. Ltd. 1993
Availability: Items available for loan: KEIC (1)Call number: 338.5 MOT.

9.
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Marketing research: an applied approach by Thomas C. Kinnear and James R. Taylor by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Book Company 1987
Availability: Items available for loan: KEIC (3)Call number: 658.83 KIN, ...

10.
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Fundamentals of marketing by William J. Stanton, Michael J. Etzel, Bruce J. Walker by
Edition: 9th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw Hill Inc. 1991
Availability: Items available for loan: KEIC (1)Call number: 658.8 STA.

11.
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Quantitative approaches to management by Richard I. Levin, David S. Rubin, Joel P. Stinson, Everette S. Gardner
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill, Inc. 1992
Availability: Items available for loan: KEIC (1)Call number: 658.4034 LEV.

12.
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Financial statement analysis and security valuation by Stephen H. Penman by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies, Inc. 2004
Availability: Items available for loan: KEIC (1)Call number: 332.632042 PEN.

13.
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New products management by Merle Crawford and Anthony Di Benedetto by Series: McGraw-Hill/Irwin series in marketing
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: New York: McGraw-Hill Companies 2006
Availability: Items available for loan: KEIC (1)Call number: 658.575 CRA.

14.
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Fundamentals of financial management by Prasanna Chandra by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 658.15 CHA.

15.
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The empty raincoat : making sense of the future by Charles Handy by
Material type: Text Text
Language: English
Publication details: London: Hutchinson 1994
Availability: Items available for loan: KEIC (1)Call number: 303.49 HAN.

16.
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Merchandising math : a managerial approach (with CD) by Doris H. Kincade, Fay Y. Gibson and Ginger A. Woodard by
Material type: Text Text
Language: English
Publication details: New Jersy: Pearson Educationa, Inc. 2004
Availability: Items available for loan: KEIC (1)Call number: 658.87 KIN.

17.
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Mission India : a vision for Indian youth by A. P. J. Abdul Kalam with Y. S. Rajan by
Material type: Text Text
Language: English
Publication details: New Delhi: Puffin Books 2005
Availability: Items available for loan: KEIC (1)Call number: 920.0954 KAL.

18.
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Microeconomics for management students by Ravindra H. Dholakia and Ajay N. Oza by
Material type: Text Text
Language: English
Publication details: New Delhi: Oxford University Press 1997
Availability: Items available for loan: KEIC (1)Call number: 338.5 DHO.

19.
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Microeconomics for management students by Ravindra H. Dholakia and Ajay N. Oza by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Oxford University Press 2001
Availability: Items available for loan: KEIC (1)Call number: 338.5 DHO.

20.
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Managerial economics : principles and worldwide applications by Dominick Salvatore and Siddhartha K. Rastogi by
Edition: 8th ed.
Material type: Text Text
Language: English
Publication details: : Oxford University Press 2016
Availability: Items available for loan: KEIC (1)Call number: 338.5 SAL.

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