Creating powerful brands in consumer, service and industrial markets by Leslie de Chernatony and Malcolm McDonald

By:

Contributor(s):

Material type: Text

TextLanguage: English Publication details: Oxford: Butterworth-Heinemann 2000Edition: 2nd edDescription: xiii, 430p., ind. 23 cm x 15 cmISBN:

Subject(s):

DDC classification:

List(s) this item appears in: Brands & Branding Books

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.827 DEC (Browse shelf(Opens below))	Available	2971

There are no comments on this title.

to post a comment.