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Case studies in marketing : the Indian context by R. Srinivasan by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt., Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 658.800926 SRI.

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2.
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Case studies in marketing : the Indian context by R. Srinivasan by
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt., Ltd. 2012
Availability: Items available for loan: KEIC (1)Call number: 658.800926 SRI.

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