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1.
Exploring marketing research by William G. Zikmund by
  • Zikmund, William G
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: Orlando: The dryden press 1997
Availability: Items available for loan: KEIC (1)Call number: 658.83 ZIK.

2.
Case in strategic marketing (CSM) by David Rosenthal and Lew G. Brown by
  • Rosenthal, David
  • Brown, Lew G
Material type: Text Text
Language: English
Publication details: New Jersey: Prentice Hall, Inc. 2000
Availability: Items available for loan: KEIC (1)Call number: 658.800926 ROS.

3.
Hi tech hi touch branding : creating brand power in the age of technology by Paul Temporal and K. C. Lee by
  • Temporal, Paul
  • Lee, K. C
Material type: Text Text
Language: English
Publication details: Singapore: John Wiley and Sons (Asia) Pte Ltd. 2000
Availability: Items available for loan: KEIC (1)Call number: 658.82 TEM.

4.
Organization development : behavioural science interventions for organization improvement by Wendell L. French and Cecil H. Bell by
  • French, Wendell L
  • Bell, Cecil H
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 1999
Availability: Items available for loan: KEIC (1)Call number: 658.4063 FRE.

5.
Organizational development : behavioral science interventions for organization improvement by Wendell L. French and Cecil H. Bell by
  • French, Wendell L
  • Bell, Cecil H
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 1999
Availability: Items available for loan: KEIC (1)Call number: 658.4063 FRE.

6.
Corporate communications : the age of the image by S. H. Venkatramani by
  • Venkatramani, S. H
Material type: Text Text
Language: English
Publication details: New Delhi: Sterling Publishers Private Limited 1998
Availability: Items available for loan: KEIC (5)Call number: 658.45 VEN, ...

7.
Retail management : a strategic approach by Barry Berman, Joel R. Evans and Mini Mathur by
  • Berman, Barry
  • Evans, Joel R
  • Mathur, Mini
Edition: 11th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education 2011
Availability: Items available for loan: KEIC (2)Call number: 658.87 BER, ...

8.
Smart business, social business : a playbook for social media in your organization by Michael Brito by
  • Brito, Michael
Material type: Text Text
Language: English
Publication details: Noida: Pearson Education 2012
Availability: Items available for loan: KEIC (1)Call number: 658.872 BRI.

9.
Advertising research and testing by Jack B. Haskins by
  • Haskins, Jack B
Material type: Text Text
Language: English
Publication details: Scranton: Intext 1969
Availability: Not available: KEIC: Lost (1).

10.
Illustrated guide to Indian accounting standards (Ind AS) : As amended by compaiens (Indian accounting standards) (amendment) rules 2023 by
  • Chatterjee, B. D
  • Jain, Jinender
Edition: 8th.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi, Taxmann Publication: 2023
Availability: Not available: KEIC: Checked out (1).

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