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1.
Marketing management : an Asian perspectives by Philip Kotler...[et al.]
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 1996
Availability: Items available for loan: KEIC (1)Call number: 658.802 KOT.

2.
What is marketing ? content adviser Alvin J. Silk
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Publishing 2006
Availability: Items available for loan: KEIC (1)Call number: 658.8 WHA.

3.
Marketing management by Philip Kotler and Kevin Lane Keller by
  • Kotler, Philip
  • Keller, Kevin Lane
Edition: 12th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 2005
Availability: Items available for loan: KEIC (2)Call number: 658.802 KOT, ...

4.
Marketing by Dhruv Grewal and Michael Levy by
  • Grewal, Dhruv
  • Levy, Michael
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw Hill Education Private Limited 2011
Availability: Items available for loan: KEIC (2)Call number: 658.8 GRE, ...

5.
Marketing management by Philip Kotler and Kevin Lane Keller by
  • Kotler, Philip
  • Keller, Kevin Lane
Edition: 13th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 2008
Availability: Items available for loan: KEIC (2)Call number: 658.802 KOT, ...

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