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	1.	Marketing : concepts and cases (with CD) by Michael J. Etzel, Bruce J. Walker, William J. Stanton and Ajay Pandit Edition: 13th ed. Material type: Text Language: English Publication details: New Delhi: McGraw-Hall Publishing Company Limited 2006 Availability: Items available for loan: KEIC (1)Call number: 658.8 MAR. Place hold Add to cart (remove)
	2.	Global marketing by Warren J Keegan and Mark C Green by Keegan, Warren J Green, Mark C Edition: 4th ed. Material type: Text Language: English Publication details: New Jersey: Pearson education Limited 2005 Availability: Items available for loan: KEIC (1)Call number: 658.848 KEE. Place hold Add to cart (remove)
	3.	Marketing management by Philip Kotler, Kevin Lane Keller by Kotler, Philip Keller, Kevin Lane Edition: 12th ed. Material type: Text Language: English Publication details: New Delhi: Prentice-Hall 2006 Availability: Items available for loan: KEIC (1)Call number: 658.8 KOT. Place hold Add to cart (remove)
	4.	Global trends in finance : opportunities for India by Gera, M. R. (ed.) Edition: 1st ed. Material type: Text Publication details: New Delhi: Excel Books, 1998 Availability: Items available for loan: KEIC (1)Call number: 658.15 GLO. Place hold Add to cart (remove)
	5.	Strategic marketing in the global economy by Kumar, Manoj (ed.) Mishra, Prashant (ed.) Material type: Text Publication details: New Delhi: EXCEL BOOKS 2003 Availability: Items available for loan: KEIC (1)Call number: 658.802 STR. Place hold Add to cart (remove)
	6.	Marketiing : concepts and strategies by William M. Pride and O.C. Ferrell by Pride, William M Ferrell, O.C Edition: 12th ed. Material type: Text Language: English Publication details: New Delhi: Biztantra 2005 Availability: Items available for loan: KEIC (1)Call number: 658.8 PRI. Place hold Add to cart (remove)
	7.	Kautilya today : Jairam Ramesh on a globalizing India by Jairam Ramesh by Ramesh, Jairam Material type: Text Language: English Publication details: New Delhi: Indian Research Press 2002 Availability: Items available for loan: KEIC (1)Call number: 330 RAM. Place hold Add to cart (remove)
	8.	Consumer culture, modernity and identity by Mathur, Nita (ed.) Material type: Text Publication details: Delhi: Sage Publiations, 2014 Availability: Items available for loan: KEIC (1)Call number: 306.3 CON. Place hold Add to cart (remove)
	9.	Market driven strategy : processes for creating value with a new introduction by Day, George S Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York The Free Press 1990 Availability: Items available for loan: KEIC (1)Call number: 658.802, DAY. Place hold Add to cart (remove)

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