Master minding the store : advertising, sales promotion and the new marketing reality by Donald Ziccardi and David Moin

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TextLanguage: English Publication details: New York: John Wiley and Sons, Inc. 1997Description: xxii, 310p., ref., ind. 23 cm x 16 cmISBN:

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Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.87 ZIC (Browse shelf(Opens below))	Available	1515

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