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	1.	Image from Amazon.com	Product planning and management : designing and delivering value by William L. Moore and Edgar A. Pessemier by Moore, William L Pessemier, Edgar A Series: McGraw-Hill Series in marketing Material type: Text Language: English Publication details: New York: McGraw-Hill, Inc. 1993 Availability: Items available for loan: KEIC (1)Call number: 658.575 MOO. Place hold Save to lists Add to cart (remove)
	2.	Image from Amazon.com	Managing innovation and new product development : concepts and cases by Mukesh Chaturvedi, Aseem Kumar and Manmohan Rahul by Chaturvedi, Mukesh Aseem Kumar Rahul, Manmohan Material type: Text Language: English Publication details: New Delhi: PHI Learning Pvt., Ltd. 2009 Availability: Items available for loan: KEIC (1)Call number: 658 CHA. Place hold Save to lists Add to cart (remove)