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1.	Image from Amazon.com	Product planning and management : designing and delivering value by William L. Moore and Edgar A. Pessemier by Moore, William L Pessemier, Edgar A Series: McGraw-Hill Series in marketing Material type: Text Language: English Publication details: New York: McGraw-Hill, Inc. 1993 Availability: Items available for loan: KEIC (1)Call number: 658.575 MOO. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	The laws of choice: predicting customer behavior by Eric Marder by Marder, Eric Material type: Text Language: English Publication details: New York: The Free Press 1997 Availability: Items available for loan: KEIC (1)Call number: 658.8342 MAR. Place hold Save to lists Add to cart (remove)
3.	Image from Amazon.com	Market research : a guide to planning, methodology and evaluation by Paul Hauge and Peter Jackson by Hauge, Paul Jackson, Peter Material type: Text Language: English Publication details: London: Kogan Page Limited 1996 Availability: Items available for loan: KEIC (1)Call number: 658.83 HAG. Place hold Save to lists Add to cart (remove)
4.	Image from Amazon.com	Consumer testing and evaluation of personal care products by Howard R. Moskowitz by Moskowitz, Howard R Material type: Text Language: English Publication details: New York: Marcel Deeker, Inc. 1996 Availability: Items available for loan: KEIC (1)Call number: 668.550287 MOS. Place hold Save to lists Add to cart (remove)