The gamification revolution : how leaders leverage game mechanics to crush the competiiton by Gabe Zichermann and Joselin Linder

By:

Zichermann, Gabe

Contributor(s):

Linder, Joselin

Material type: Text

TextLanguage: English Publication details: New York: McGraw Hill 2013Description: xviii, 235 p., ind. 24cm x 16 cmISBN:

9780071808316

Subject(s):

DDC classification:

658.4012 ZIC

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.4012 ZIC (Browse shelf(Opens below))		Checked out	01/23/2020	10877

Content:
Go Deeper with the Gamification Revolution App ix

Introduction xi

Gamify Your Read xviii

Part I Gamification as Winning Strategy

1 The Revolution Will Be Gamified 3

2 Gamification as Winning Corporate Strategy 25

3 Gamifying the Strategic Process 45

Part II Engaging Your Team and Driving Results

4 Supercharging Staff Performance 65

5 Igniting Employee Innovation 83

6 Reimagining Recruitment, Training, and Development 103

7 Propelling Personnel to Health and Wellness 127

Part III Connecting, Engaging, and Leveraging Your Customer Base

8 Cutting Through the Consumer Noise 149

9 Sustaining Long-Term Customer Engagement 173

10 Innovating with Crowdsourcing 195
11 In Conclusion 215
Answer Key to Gamify Your Read 222

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