Essentials of new product management by Glen L. Urban, John R. Hauser and Nikhilesh Dholakia

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TextLanguage: English Publication details: New Jersey: Prentice Hall, Inc. 1987Description: x, 340p., ind. 23 cm x 15 cmISBN:

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Holdings
Item type	Current library	Call number	Materials specified	Status	Date due	Barcode
Books	KEIC	658.575 URB (Browse shelf(Opens below))		Available		1021

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Previous	658.575 SCH New Product management	658.575 STR The big idea : how business innovators get great ideas to market	658.575 THO New product development : managing and forecasting for strategic success	658.575 URB Essentials of new product management	658.575 VOL The design of things to come : how ordinary people create extraordinary products	658.575 WHE Revolutionizing product development : quantum leaps in speed, efficiency, and quality	658.5752 BES Design management managing design strategy, process and implementation	Next

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