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101.
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Advertising research : the Internet, consumer behavior, and strategy by
Material type: Text Text
Publication details: Chicago: American Marketing Association, 2000
Availability: Items available for loan: KEIC (1)Call number: 659.1072 ADV.

102.
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Crossing the chasm : marketing and selling high-tech products to mainstream customers by Geoffrey A. Moore ; with a foreword by Regis McKenna by
Material type: Text Text
Language: English
Publication details: New York: Harper Business 1991
Availability: Items available for loan: KEIC (1)Call number: 658.8 MOO.

103.
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Return on marketing investment : demand more from your marketing and sales investments by Guy R. Powell by
Material type: Text Text
Language: English
Publication details: Albuquerque: RPI Press 2002
Availability: Items available for loan: KEIC (2)Call number: 658.8 POW, ...

104.
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27 brand practices : twenty seven action packed strategies for building winning brands by Jagdeep Kapoor by
Material type: Text Text
Language: English
Publication details: New Delhi: Macmillan India Ltd. 2004
Availability: Items available for loan: KEIC (1)Call number: 658.827 KAP.

105.
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More build it big : 101 insider secrets from top direct selling experts by Direct Selling Womens Alliance
Material type: Text Text
Language: English
Publication details: Chicago: Kaplan Publishing 2006
Availability: Items available for loan: KEIC (1)Call number: 658.872 MOR.

106.
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What is marketing ? content adviser Alvin J. Silk
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Publishing 2006
Availability: Items available for loan: KEIC (1)Call number: 658.8 WHA.

107.
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Silent selling : best practices and effective strategies in visual merchandising by Judith Bell and Kate Ternus by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New York: Fairchild Publications, Inc. 2006
Availability: Items available for loan: KEIC (1)Call number: 687.0688 BEL.

108.
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Multi level Marketing : the definitive guide to America's top MLM companies compiled by Will Marks
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: Texas: The Summit Publishing Group 1996
Availability: Items available for loan: KEIC (1)Call number: 658.8 WIL.

109.
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The 100 absolutely unbreakable laws of business success by Brian Tracy by
Material type: Text Text
Language: English
Publication details: San Francisco: Berrett-Koehler 2000
Availability: Items available for loan: KEIC (1)Call number: 650.1 TRA.

110.
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Marketing as strategy : understanding the ceo's agenda for driving growth and innovation by Nirmalya Kumar foreword by Philip Kotler by
Edition: 1st ed.
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Press 2004
Availability: Items available for loan: KEIC (3)Call number: 658.802 KUM, ...

111.
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Harvard business review on top line growth by Harvard Business Review [HBR] Series: The Harvard business review paperback
Material type: Text Text
Language: English
Publication details: Boston: Harvard Business School Press 2005
Availability: Items available for loan: KEIC (2)Call number: 658.406 HAR, ...

112.
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Free prize inside : the next big marketing idea by Seth Godin by
Material type: Text Text
Language: English
Publication details: New York: Penguin Group 2004
Availability: Items available for loan: KEIC (1)Call number: 658.8 GOD.

113.
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Global television by Toby Miller, Nitin Govil, John McMurrai, Richard Maxwell and Ting Wang
Material type: Text Text
Language: English
Publication details: London: British Film Institute 2006
Availability: Items available for loan: KEIC (1)Call number: 384.55 HAV.

114.
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Writing words that sells by Suzan ST Maur and John Butman by
Material type: Text Text
Language: English
Publication details: London: Mercury Books 1991
Availability: Items available for loan: KEIC (1)Call number: 808 MAU.

115.
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Design for shopping : new retail interiors by Sara Manuelli by
Material type: Text Text
Language: English
Publication details: London: Laurence King Publishing Ltd. 2006
Availability: Items available for loan: KEIC (1)Call number: 725.21 MAN.

116.
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Selling with NLP : new techniques that will double your sales volume by Kerry L. Johnson by
Material type: Text Text
Language: English
Publication details: London: Nicholas Brealey Publishing Ltd. 1993
Availability: Items available for loan: KEIC (1)Call number: 658.85 JOH.

117.
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The professioal services marketing audit by Aubrey Wilson by Series: The portfolio of marketing audits
Material type: Text Text
Language: English
Publication details: Cambridge: Cambridge Strategy Publications 2001
Availability: Items available for loan: KEIC (1)Call number: 658.8 POR.

118.
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Retail in detail by Ronald L. Bond by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Madison: Entrepreneur Press 2005
Availability: Items available for loan: KEIC (1)Call number: 658.87 BON.

119.
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Design management managing design strategy, process and implementation by Kathryn Best by
Material type: Text Text
Language: English
Publication details: Switzerland: AVA Publishing SA 2006
Availability: Items available for loan: KEIC (3)Call number: 745 BES, ...

120.
Made in Japan : Akio Morita and Sony by Akio Morita, Edwin M. Reingold and Mitsuko Shimomura by
Material type: Text Text
Language: English
Publication details: New York: Signet Book 1988
Availability: Items available for loan: KEIC (4)Call number: 338.092 MOR, ...

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