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1161.
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Basic managerial skills for all by E. H. McGrath by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 658 MCG.

1162.
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Public relations practices : managerial case studies and problems by Allen H. Center and Patrick Jackson by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 659.2 CEN.

1163.
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Operations research : an introduction (with CD) by Hamdy A. Taha by
Edition: 7th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2002
Availability: Items available for loan: KEIC (3)Call number: 658.4034 TAH, ...

1164.
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E service : new directions in theory and practice by
Material type: Text Text
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd., 2002
Availability: Items available for loan: KEIC (1)Call number: 658.84 ESE.

1165.
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Strategic marketing for nonprofit organisations by Alan R. Andreasen and Philip Kotler by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice hall of India Private Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 658.80965811498 AND.

1166.
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Embracing uncertainity : the essence of leadership by Phillip G. Clampitt and Robert J. DeKoch by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2001
Availability: Items available for loan: KEIC (1)Call number: 658.4092 CLA.

1167.
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Cost accounting : a managerial emphasis by Charles T. Horngren, Srikant M. Datar and George Foster by
Edition: 11th and 12th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (4)Call number: 658.1511 HOR, ...

1168.
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What's in a name advertising and the concept of brands by John Philip Jones and Jan S. Slater by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (2)Call number: 659.1 JON, ...

1169.
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Integrated advertising, promotion, and marketing communications (with CD) by Kenneth E. Clow and Donald Baack by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Privet Limited 2004
Availability: Not available: KEIC: Checked out (1).

1170.
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Advertising media planning : a brand management approach by Larry D. Kelley and Donald W. Jugenheimer by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 659.111 KEL.

1171.
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Principles and practice of cost accounting by Asish K. Bhattacharyya by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 657.42 BHA.

1172.
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performace management : concepts, skills and exercises by Robert L. Cardy by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 658.3 CAR.

1173.
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International perspectives on organizational behavior and human resource management by Betty Jane Punnett by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 658.049 PUN.

1174.
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Financial instruments and services by Nalini Prava Tripathy by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 658.15 TRI.

1175.
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Statistics : concepts and applications (with CD) by Nabendu Pal and Sahadeb Sarkar by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 519.5 PAL.

1176.
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Negotiation analysis : the science and art of collaborative decision making by Howard Raiffa with John Richardson and David Metcalfe by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2002
Availability: Items available for loan: KEIC (1)Call number: 658.4052 RAI.

1177.
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Advertising, promotion, and new media by
Material type: Text Text
Publication details: New Delhi: Prentice-Hall of India Private Limited, 2005
Availability: Items available for loan: KEIC (2)Call number: 659.144 ADV, ...

1178.
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Introduction to counseling and guidance by Robert L. Gibson and Marianne H. Mitchell by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 158.3 GIB.

1179.
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Essentials of entrepreneurship and small business management by Thomas W. Zimmerer and Norman M. Scarborough by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 658.022 ZIM.

1180.
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Case studies in marketing : the Indian context by R. Srinivasan by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt., Ltd. 2005
Availability: Items available for loan: KEIC (1)Call number: 658.800926 SRI.

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