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161.
Quantitative data analysis with SPSS for windows : a guide for social scientists by Alan Bryman and Duncan Cramer by
  • Bryman, Alan
  • Cramer, Duncan
Material type: Text Text
Language: English
Publication details: London: Routledge 1997
Availability: Items available for loan: KEIC (1)Call number: 300.2855369 BRY.

162.
Consumer research : postcards from the edge by
  • Brown, Stephen (ed.)
  • Turley, Darach (ed.)
Material type: Text Text
Publication details: London: Routledge 1997
Availability: Items available for loan: KEIC (1)Call number: 658.834 CON.

163.
Representing consumers : voices, views and visions by
  • Stern, Barbara B. (ed.)
Material type: Text Text
Publication details: London: Routledge 1998
Availability: Items available for loan: KEIC (1)Call number: 381.3 REP.

164.
International media research : a critical survey by
  • Corner, John (ed.)
  • Schlesinger, Philip (ed.)
  • Silverstone, Roger (ed.)
Material type: Text Text
Publication details: London: Routledge 1998
Availability: Items available for loan: KEIC (1)Call number: 302.23 INT.

165.
Consumer value : a framework for analysis and research by
  • Holbrook, Morris B. (ed.)
Material type: Text Text
Publication details: London: Routledge 1999
Availability: Items available for loan: KEIC (1)Call number: 658.8342 CON.

166.
Consumer behaviour analysis : the behavioural basis of consumer choice : Vol. 1 by
  • Foxall, Gordon R. (ed.)
Series: Critical perspectives on business and management
Material type: Text Text
Publication details: London: Routledge, 2002
Availability: Items available for loan: KEIC (1)Call number: 658.8342 CON.

167.
Consumer behaviour analysis : the behavioural economics of consumption : Vol. 2 by
  • Foxall, Gordon R. (ed.)
Series: Critical perspectives on business and management
Material type: Text Text
Publication details: London: Routledge, 2002
Availability: Items available for loan: KEIC (1)Call number: 658.8342 CON.

168.
Consumer behaviour analysis : marketing a behavioural perspective : Vol. 3 by
  • Foxall, Gordon R. (ed.)
Series: Critical perspectives on business and management
Material type: Text Text
Publication details: London: Routledge, 2002
Availability: Items available for loan: KEIC (1)Call number: 658.8342 CON.

169.
Marketing and feminism : current issues and research by
  • Catterall, Miriam (ed.)
  • Maclaran, Pauline (ed.)
  • Stevens, Lorna (ed.)
Series: Routledge Interpretive Marketing Reseach
Material type: Text Text
Publication details: London: Routledge 2000
Availability: Items available for loan: KEIC (1)Call number: 658.834082 MAR.

170.
Qualitative research methods in public relations and marketing communications by Christine Daymon and Immy Holloway by
  • Daymon, Christine
  • Holloway, Immy
Material type: Text Text
Language: English
Publication details: London: Routledge 2003
Availability: Not available: KEIC: Checked out (1).

171.
A handbook of media and communication research : qualitative and quantitative methodologies by
  • Jensen, Klaus Bruhn (ed.)
Material type: Text Text
Publication details: London: Routledge, 2002
Availability: Items available for loan: KEIC (1)Call number: 302.23 HAN.

172.
The advertising handbook by Sean Brierley by
  • Brierley, Sean
Series: Media practice
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: London: Routledge 2002
Availability: Items available for loan: KEIC (1)Call number: 659.01 BRI.

173.
Communication studies : the essential resource by
  • Beck, Andrew (ed.)
  • Bennett, Peter (ed.)
  • Wall, Peter (ed.)
Material type: Text Text
Publication details: London: Routledge, 2004
Availability: Items available for loan: KEIC (1)Call number: 302.2 COM.

174.
Media status : the essential resource by Philip Rayner, Peter Wall and Stephen Kruger by
  • Rayner, Philip
  • Kruger, Stephen
  • Wall, Peter
Material type: Text Text
Language: English
Publication details: London: Routedge 2004
Availability: Items available for loan: KEIC (1)Call number: 302.23 RAY.

175.
Essentials of corporate communication : implementing practices for effective reputation management by Cees B.M. van Riel and Charles J. Fombrun by
  • Riel, Cees B.M. van
  • Fombrun, Charles J
Material type: Text Text
Language: English
Publication details: Oxon: Routledge 2007
Availability: Items available for loan: KEIC (1)Call number: 658.45 RIE.

176.
The media student's book by Gill Branston and Roy Stafford by
  • Branston, Gill
  • Stafford, Roy
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: Oxon: Routledge 2006
Availability: Not available: KEIC: Checked out (1).

177.
The public relations handbook by
  • Theaker, Alison (ed.)
Series: Media practice
Edition: 3rd ed.
Material type: Text Text
Publication details: Oxon: Routledge 2008
Availability: Items available for loan: KEIC (1)Call number: 659.2 PUB.

178.
Consumer market research handbook by
  • Worcester, Robert M
  • Downham, John (ed.)
Edition: 2nd ed.
Material type: Text Text
Publication details: New York: Van Nostrand Reinhold company, 1978
Availability: Items available for loan: KEIC (6)Call number: 658.834 CON, ...

179.
Consumer and industrial buying behaviour by
  • Woodside, Arch G. (ed.)
  • Sheth, Jagdish N. (ed.)
  • BennettRoloff, Peter D. (ed.)
  • Michael, E. (ed.)
Material type: Text Text
Publication details: New York: Elsevier North Holland Inc., 1977
Availability: Items available for loan: KEIC (1)Call number: 658.834 CON.

180.
Selling the invisible : a field guide to modern marketing by Harry Beckwith by
  • Beckwith, Harry
Material type: Text Text
Language: English
Publication details: New York: Warner Books, Inc. 1997
Availability: Items available for loan: KEIC (2)Call number: 658.8 BEC, ...

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