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201.
Digital marketing by
  • Maity, Moutusy
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press 2022
Availability: Items available for loan: KEIC (1)Call number: 658.872, MAI.

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202.
Digital marketing by
  • Gupta, Seema
Edition: 3rd
Publication details: Chennai, Tamil Nadu McGraw Hill 2022
Availability: Items available for loan: KEIC (1)Call number: 658.872, GUP.

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203.
Social media analytics strategy : using data to optimize business performance by
  • Fox, April Ursula
Series: Business professional collection
Edition: 2nd
Publication details: Berkeley, CA APress 2022
Availability: Items available for loan: KEIC (1)Call number: 658.872, FOX.

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204.
Social media storms : empowering leadership beyond crisis management by
  • Ryden, Pernille
  • Hossain, Muhammad Ismail
  • Kottika, Efthymia
  • Skare, Vatroslav
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2021
Availability: Items available for loan: KEIC (1)Call number: 302.231, RYD.
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205.
Contemporary issues in digital marketing by
  • Niininen, Outi (ed)
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Abingdon, Oxon Routledge, Taylor & Francis Group 2022
Availability: Not available: KEIC: Checked out (1).
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206.
Influencer marketing for brands : what YouTube and Instagram can teach you about the future of digital advertising by
  • Levin, Aron
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Apress 2020
Availability: Items available for loan: KEIC (1)Call number: 658.872, LEV.
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207.
Digital marketing : strategy, implementation and practice by
  • Chaffey, Dave
  • Ellis-Chadwick, Fiona
Edition: 8th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow Pearson 2022
Availability: Not available: KEIC: On hold (1).
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208.
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Digital marketing analytics: In theory and in practice by
  • Hartman, Kevin
Edition: 3rd.
Publication details: Ostmen Bennettsbridge Publishing, 2023
Availability: Items available for loan: KEIC (5)Call number: 658.872 HAR, ...
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209.
Press start: Using gamification to power-up your marketing by
  • Griffin, Daniel
  • Meer, Albert van der
Publication details: London, Bloomsbury Publishing: 2019
Availability: Not available: KEIC: Checked out (1).
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210.
Gamification marketing for dummies by
  • Chishti, Zarrar
Series: For dummies
Publication details: Hoboken, Wiley: 2021
Availability: Not available: KEIC: Checked out (1).
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211.
Transformative marketing: Combining new age technologies and human insights by
  • Kumar, V
  • Kotler, Philip
Series: Palgrave executive essentials
Publication details: Cham: Palgrave Macmillan, 2024
Availability: Not available: KEIC: Checked out (1).
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212.
The art of immersion: How the digital generation is remaking Hollywood, Madison Avenue, and the way we tell stories by
  • Rose, Frank
Publication details: London: W W Norton, 2011
Availability: Items available for loan: KEIC (1)Call number: 306.480285 ROS.
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213.
Contemporary issues in social media marketing by
  • Bandyopadhyay, Subir (ed.)
  • Rishi, Bikramjit (ed.)
Publication details: Oxon Routledge 2025
Availability: Items available for loan: KEIC (1)Call number: 658.872 CON.

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214.
Digital marketing strategy: An integrated approach to online marketing by
  • Kingsnorth, Simon
Edition: 3rd ed.
Publication details: New York Kogan Page 2022
Availability: Items available for loan: KEIC (1)Call number: 658.872 KIN.

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