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2401.
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Cost accounting : a managerial emphasis by Charles T. Horngren, Srikant M. Datar and George Foster by
Edition: 11th and 12th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (4)Call number: 658.1511 HOR, ...

2402.
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What's in a name advertising and the concept of brands by John Philip Jones and Jan S. Slater by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (2)Call number: 659.1 JON, ...

2403.
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Integrated advertising, promotion, and marketing communications (with CD) by Kenneth E. Clow and Donald Baack by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Privet Limited 2004
Availability: Not available: KEIC: Checked out (1).

2404.
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Advertising media planning : a brand management approach by Larry D. Kelley and Donald W. Jugenheimer by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 659.111 KEL.

2405.
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Principles and practice of cost accounting by Asish K. Bhattacharyya by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 657.42 BHA.

2406.
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performace management : concepts, skills and exercises by Robert L. Cardy by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 658.3 CAR.

2407.
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International perspectives on organizational behavior and human resource management by Betty Jane Punnett by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 658.049 PUN.

2408.
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Financial instruments and services by Nalini Prava Tripathy by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2004
Availability: Items available for loan: KEIC (1)Call number: 658.15 TRI.

2409.
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Statistics : concepts and applications (with CD) by Nabendu Pal and Sahadeb Sarkar by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 519.5 PAL.

2410.
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Negotiation analysis : the science and art of collaborative decision making by Howard Raiffa with John Richardson and David Metcalfe by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2002
Availability: Items available for loan: KEIC (1)Call number: 658.4052 RAI.

2411.
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Advertising, promotion, and new media by
Material type: Text Text
Publication details: New Delhi: Prentice-Hall of India Private Limited, 2005
Availability: Items available for loan: KEIC (2)Call number: 659.144 ADV, ...

2412.
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Introduction to counseling and guidance by Robert L. Gibson and Marianne H. Mitchell by
Edition: 6th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 158.3 GIB.

2413.
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Essentials of entrepreneurship and small business management by Thomas W. Zimmerer and Norman M. Scarborough by
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 658.022 ZIM.

2414.
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Case studies in marketing : the Indian context by R. Srinivasan by
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt., Ltd. 2005
Availability: Items available for loan: KEIC (1)Call number: 658.800926 SRI.

2415.
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Logistics management by Satish C. Ailawadi and Rakesh Singh by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 658.84 AIL.

2416.
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Marketing management by Philip Kotler and Kevin Lane Keller by
Edition: 12th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 2005
Availability: Items available for loan: KEIC (2)Call number: 658.802 KOT, ...

2417.
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Entrepreneurship in action by Mary Coulter by
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 658.11 COL.

2418.
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Capital markets : institutions and instruments by Frank J. Fabozzi and Franco Modigliani contributions Frank J. Jones by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2003
Availability: Items available for loan: KEIC (1)Call number: 332.0414 FAB.

2419.
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Statistics for managers using Microsoft Excel (with cd) by David M. Levine, David Stephan, Timothy C. Krehbiel and Mark L. Bereson
Edition: 4th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India 2005
Availability: Items available for loan: KEIC (1)Call number: 519.5 STA.

2420.
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In the bubble : designing in a complex world by John Thackara by
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2005
Availability: Items available for loan: KEIC (1)Call number: 620.0042 THA.

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