Your search returned 1488 results.

Results
61.	Image from Amazon.com	Marketing challenges: cases and exercises by Christipher H. Lovelock, Charles B. Weinberg by Lovelock, Christopher H Weinberg, Charles B Edition: 3rd ed. Material type: Text Language: English Publication details: New York: McGraw-Hill Inc. 1993 Availability: Items available for loan: KEIC (1)Call number: 658.8 LOV. Place hold Save to lists Add to cart (remove)
62.	Image from Amazon.com	Advertising excellence by Courtland L. Bovee... [et. all.] Material type: Text Language: English Publication details: New York: McGraw-Hill Inc. 1995 Availability: Items available for loan: KEIC (2)Call number: 659.1 BOV, ... Place hold Save to lists Add to cart (remove)
63.	Image from Amazon.com	The new positioning : the latest on the world's #1 business strategy by Jack Trout with Steve Rivkinmulation by Trout, Jack Material type: Text Language: English Publication details: New York: McGraw-Hill Companies, Inc. 1995 Availability: Items available for loan: KEIC (2)Call number: 659.111 TRO, ... Place hold Save to lists Add to cart (remove)
64.	Image from Amazon.com	Advertising and promotion : an integrated marketing communications perspective by George E. Belch and Michael A. Belch by Belch, George E Belch, Michael A Edition: 4th ed. Material type: Text Language: English Publication details: Boston: McGraw-Hall Companies, Inc. 1998 Availability: Items available for loan: KEIC (1)Call number: 659.1 BEL. Place hold Save to lists Add to cart (remove)
65.	Image from Amazon.com	Product management by Donald R. Lehmann and Russell S. Winer by Lehmann, Donald R Winer, Russell S Series: The Irwin series in marketing Edition: 2nd ed. Material type: Text Language: English Publication details: New York: Irwin/Mcgraw-Hill, Inc. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.56 LEH. Place hold Save to lists Add to cart (remove)
66.	Image from Amazon.com	Contemporary advertising by William F. Arens by Arens, William F Edition: 7th ed. Material type: Text Language: English Publication details: Boston: McGraw-Hall Companies, Inc. 1999 Availability: Items available for loan: KEIC (1)Call number: 659.1 ARE. Place hold Save to lists Add to cart (remove)
67.	Image from Amazon.com	Principles and practice of marketing by David Jobber by Jobber, David Edition: 2nd ed. Material type: Text Language: English Publication details: New York: McGraw-Hill Companies, Inc. 2000 Availability: Items available for loan: KEIC (1)Call number: 658.8 JOB. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
68.	Image from Amazon.com	Advertising by Roderick White by White, Roderick Edition: 4th ed. Material type: Text Language: English Publication details: London: McGraw Hill Publishing Company 2000 Availability: Items available for loan: KEIC (1)Call number: 659.1 WHI. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
69.	Image from Amazon.com	Brand war fare : 10 rules for building the killer brand by David F. D'alessandro by D'alessandro, David F Material type: Text Language: English Publication details: New York: McGraw-Hill 2001 Availability: Items available for loan: KEIC (1)Call number: 658.827 DAL. Place hold Save to lists Add to cart (remove)
70.	Image from Amazon.com	The one-day marketing plan : organizing and completing a plan that works by Roman G. Hiebing and Scott W. Cooper by Hiebing, Roman G Cooper, Scott W Edition: 3rd ed. Material type: Text Language: English Publication details: New York: McGraw-Hill 2003 Availability: Items available for loan: KEIC (1)Call number: 658.802 HIE. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
71.	Image from Amazon.com	Advertising media A to Z : the definitive resource for media planning, buying, and research by Jim Surmanek by Surmanek, Jim Material type: Text Language: English Publication details: New York: McGraw-Hill 2003 Availability: Items available for loan: KEIC (1)Call number: 659.103 SUR. Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
72.	Image from Amazon.com	Teach yourself copywriting by J. Jonathan Gabay by Gabay, J. Jonathan Series: Teach yourself books (Lincolnwood, Ill.) Material type: Text Language: English Publication details: London: Hodder Headline Ltd. 2003 Availability: Items available for loan: KEIC (1)Call number: 659.132 GAB. Lists: Advertising Books. (1 votes) Place hold Save to lists Add to cart (remove)
73.	Image from Amazon.com	Madison and Vine : why the entertainment and advertising industries must converge to survive by Scott Donaton by Donaton, Scott Material type: Text Language: English Publication details: New York: McGraw-Hill 2004 Availability: Items available for loan: KEIC (1)Call number: 659.10973 DON. Place hold Save to lists Add to cart (remove)
74.	Image from Amazon.com	Contemporary advertising by William F. Arens by Arens, William F Edition: 10th ed. Material type: Text Language: English Publication details: New York: McGraw-Hall Companies, Inc. 2006 Availability: Items available for loan: KEIC (1)Call number: 659.1 ARE. Place hold Save to lists Add to cart (remove)
75.	Image from Amazon.com	The dynamics of mass communication : media in the digital age by Joseph R. Dominick by Dominick, Joseph R Edition: 9th ed. Material type: Text Language: English Publication details: New York: McGraw-Hill Companies, Inc. 2007 Availability: Items available for loan: KEIC (1)Call number: 302.23 DOM. Place hold Save to lists Add to cart (remove)
76.	Image from Amazon.com	Advertising management concepts and cases by Manendra Mohan by Mohan, Manendra Material type: Text Language: English Publication details: New Delhi: Tata McGraw Hill Publishing Co. Ltd. 1993 Availability: Items available for loan: KEIC (4)Call number: 659.1 MOH, ... Lists: Advertising Books. Place hold Save to lists Add to cart (remove)
77.		Brand positioning strategies for competitive advantage by Sengupta, Subroto Material type: Text Publication details: New Delhi: Tata Mcgraw-Hill Book Publishing Company Limited 1990 Availability: Items available for loan: KEIC (11)Call number: 658.827 SEN, ... Not available: KEIC: Lost (1). Place hold Save to lists Add to cart (remove)
78.	Image from Amazon.com	What's in brand : building brand equity through advertising by John Philip Jones by Jones, John Philip Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Co.Ltd. 1998 Availability: Items available for loan: KEIC (2)Call number: 659.1 JON , ... Place hold Save to lists Add to cart (remove)
79.	Image from Amazon.com	FCB ULKA : brand building advertising : concepts and case by M. G. Parameswaran by Parameswaran, M. G Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2001 Availability: Items available for loan: KEIC (3)Call number: 658.827 PAR, ... Place hold Save to lists Add to cart (remove)
80.	Image from Amazon.com	Marketing management by Rajan Saxena by Saxena, Rajan Edition: 5th reprint ed. Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2001 Availability: Items available for loan: KEIC (3)Call number: 658.802 SAX, ... Place hold Save to lists Add to cart (remove)