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Integrated marketing communication : advertising and promotion in a digital world

By: Publication details: Routledge 2022 New YorkEdition: 2ndDescription: xxix, 300p., glos., ind., 24 cm x 17 cmISBN:
  • 978-0367436230
Subject(s): DDC classification:
  • 659.144 JUS
List(s) this item appears in: Marketing books List
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Item type Current library Call number Status Barcode
Books KEIC 659.144, JUS (Browse shelf(Opens below)) Available 22077

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