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	1.	Customer intimacy : pick your partners, shape your culture, win together by Fred Wieserma by Wieserma, Fred Material type: Text Language: English Publication details: Santa Monic: Knowledge Exchange 1997 Availability: Items available for loan: KEIC (1)Call number: 658.812 WIE. Place hold Add to cart (remove)
	2.	Brand warriors : corporate leaders share their winning strategies by Gilmore, Fiona (ed.) Material type: Text Publication details: London: HarperCollins Publishers, 1997 Availability: Items available for loan: KEIC (3)Call number: 658.827 BRA, ... Place hold Add to cart (remove)
	3.	The prodigal daughter by Jeffrey Archer by Archer, Jeffrey Material type: Text Language: English Publication details: London: St. Martin's Paperbacks 1997 Availability: Items available for loan: KEIC (1)Call number: 823 ARC. Place hold Add to cart (remove)
	4.	Advertising, promotion, and supplemental aspects of integrated marketing communications by Terence A. Shimp by Shimp, Terence A Edition: 4th ed. Material type: Text Language: English Publication details: Orlando: The Dryden Press 1997 Availability: Items available for loan: KEIC (1)Call number: 659.1 SHI. Place hold Add to cart (remove)
	5.	Exploring marketing research by William G. Zikmund by Zikmund, William G Edition: 6th ed. Material type: Text Language: English Publication details: Orlando: The dryden press 1997 Availability: Items available for loan: KEIC (1)Call number: 658.83 ZIK. Place hold Add to cart (remove)
	6.	The search for digital excellence by James Ware, Judith Gebauer, Amir Hartman and Malu Roldan by Ware, James Gebauer, Judith Hartman, Amir Material type: Text Language: English Publication details: New York: McGraw-Hill 1997 Availability: Items available for loan: KEIC (1)Call number: 658.800285 WAR. Place hold Add to cart (remove)
	7.	The handbook of strategic public relations and integrated communications by Caywood, Clarke L. (ed.) Material type: Text Publication details: New Delhi: Tata McGraw Hill Publishing Cpmpany Limited, 1997 Availability: Items available for loan: KEIC (1)Call number: 658.45 HAN. Place hold Add to cart (remove)
	8.	International Marketing by Philip R. Cateora by Cateora, Philip R Series: McGraw-Hill International edition - marketing series Edition: 9th ed. Material type: Text Language: English Publication details: Chicago: Irwin 1997 Availability: Items available for loan: KEIC (1)Call number: 658.848 CAT. Place hold Add to cart (remove)
	9.	Consumer behaviour : building marketing strategy (With Floppy) by Del I. Hawkins, Roger J. Best and Kenneth A. Coney by Hawkins, Del I Best, Roger J Coney, Kenneth A Edition: 7th ed. Material type: Text Language: English Publication details: Boston: Irwin McGraw-Hill 1997 Availability: Items available for loan: KEIC (1)Call number: 658.83420793 HAW. Place hold Add to cart (remove)
	10.	Analysis for marketing planning by Donald R. Lehmann and Russell S. Winer by Lehmann, Donald R Winer, Russell S Edition: 4th ed. Material type: Text Language: English Publication details: Chicago: IRWIN 1997 Availability: Items available for loan: KEIC (1)Call number: 658.802 LEH. Place hold Add to cart (remove)
	11.	Product management by Donald R. Lehmann and Russell S. Winer by Lehmann, Donald R Winer, Russell S Series: The Irwin series in marketing Edition: 2nd ed. Material type: Text Language: English Publication details: New York: Irwin/Mcgraw-Hill, Inc. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.56 LEH. Place hold Add to cart (remove)
	12.	Creating markets across the globe : strategies for business excellence by Ashok Korwar by Korwar, Ashok Material type: Text Language: English Publication details: : Tata McGraw-Hill Publishing Company Ltd. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.802 KOR. Place hold Add to cart (remove)
	13.	Personnel management by Arun Monappa and Mirza S. Saiyadian by Monappa, Arun Saiyadian, Mirza S Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1997 Availability: Items available for loan: KEIC (1)Call number: 658.3 MON. Place hold Add to cart (remove)
	14.	The Amul India story by Ruth Heredia by Heredia, Ruth Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1997 Availability: Items available for loan: KEIC (1)Call number: 334 HER. Place hold Add to cart (remove)
	15.	Net ware 4.1 : the complete reference by Tom Sheldon by Sheldon, Tom Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 1997 Availability: Items available for loan: KEIC (1)Call number: 001.64404 SHE. Place hold Add to cart (remove)
	16.	Advertising research : theory and practice by Joel J. Davis by Davis, Joel J Material type: Text Language: English Publication details: New Jersey: Prentice Hall 1997 Availability: Items available for loan: KEIC (1)Call number: 659.1072 DAV. Place hold Add to cart (remove)
	17.	Marketing : real people, real choices by Michael R. Solomon and Elnora W. Stuart by Solomon, Michael R Stuart, Elnora W Material type: Text Language: English Publication details: New Jersey: Prentice-Hall, Inc. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.8 SOL. Place hold Add to cart (remove)
	18.	Advertising worldwide : concepts, theories and practice of international, multinational and global advertising by Marieke de Mooij by Mooij, Marieke de Edition: 2nd ed. Material type: Text Language: English Publication details: New York: Prentice-Hall International, Inc. 1997 Availability: Items available for loan: KEIC (1)Call number: 659.1 MOO. Lists: Advetising. Place hold Add to cart (remove)
	19.	Consumer behaviour : advances and applications in marketing by Robert East by East, Robert Material type: Text Language: English Publication details: New Jersey: Prentice-Hall, Inc. 1997 Availability: Items available for loan: KEIC (1)Call number: 658.8342 EAS. Place hold Add to cart (remove)
	20.	Even more offensive marketing : an exhilarating action guide to winning in business by Hugh Davidson by Davidson, Hugh Material type: Text Language: English Publication details: London: Penguin Books 1997 Availability: Items available for loan: KEIC (1)Call number: 658.8 DAV. Place hold Add to cart (remove)

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Your search returned 368 results.