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1.	Image from Amazon.com	Advertising by William M. Weilbacher by Weilbacher, William M Edition: 2nd ed. Material type: Text Language: English Publication details: New York: MacMillan Publishing Co. 1984 Availability: Items available for loan: KEIC (1)Call number: 659.1 WEI. Place hold Save to lists Add to cart (remove)
2.	Image from Amazon.com	Managing imitation strategies : how later entrants seize markets from pioneers by Steven P. Schnaars by Schnaars, Steven P Material type: Text Language: English Publication details: New York: The Free Press 1994 Availability: Items available for loan: KEIC (1)Call number: 658.8 SCH. Place hold Save to lists Add to cart (remove)
3.	Image from Amazon.com	Blog marketing : the revolutionary new way to increase sales, build your brand, and get exceptional results by Jeremy Wright by Wright, Jeremy Material type: Text Language: English Publication details: New York: McGraw-Hill Companies, Inc. 2006 Availability: Items available for loan: KEIC (1)Call number: 658.872 WRI. Lists: Marketing books List. Place hold Save to lists Add to cart (remove)
4.	Image from Amazon.com	Sports marketing : a strategic perspective by Matthew D. Shank by Shank, Matthew D Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 1999 Availability: Items available for loan: KEIC (1)Call number: 796.0688 SHA. Place hold Save to lists Add to cart (remove)
5.	Image from Amazon.com	The winner-take-all society : why the few at the top get so much more than the rest of us by Robert H. Frank and Philip J. Cook by Frank, Robert H Cook, Philip J Material type: Text Language: English Publication details: New York: Penguin Books 1995 Availability: Items available for loan: KEIC (1)Call number: 306.4 FRA. Place hold Save to lists Add to cart (remove)
6.	Image from Amazon.com	The world is flat : the globalized world in the Twenty-First century by Thomas L. Friedman by Friedman, Thomas L Material type: Text Language: English Publication details: New Delhi: Penguin books India Pvt. Ltd. 2006 Availability: Items available for loan: KEIC (1)Call number: 303.4833 FRI. Place hold Save to lists Add to cart (remove)
7.	Image from Amazon.com	Art incorporated : the story of contemporary art by Julian Stallabrass by Stallabrass, Julian Edition: 1st ed. Material type: Text Language: English Publication details: New York: Oxford University Press Inc. 2004 Availability: Items available for loan: KEIC (1)Call number: 709.049 STA. Place hold Save to lists Add to cart (remove)
8.	Image from Amazon.com	Trust : the social virtues and the creation of prosperity by Francis Fukuyama by Fukuyama, Francis Material type: Text Language: English Publication details: London: Hamish Hamilton Ltd. 1995 Availability: Items available for loan: KEIC (1)Call number: 338.609 FUK. Place hold Save to lists Add to cart (remove)
9.	Image from Amazon.com	Introduction to advertising and promotion : an integrated marketing communications perspective by George E. Belch and Michael A. Belch by Belch, George E Belch, Michael A Edition: 3rd ed. Material type: Text Language: English Publication details: Chicago: Richard D. Irwin, Inc. 1995 Availability: Items available for loan: KEIC (1)Call number: 659.1 BEL. Place hold Save to lists Add to cart (remove)
10.	Image from Amazon.com	Introduction to advertising and promotion : an integrated marketing communications perspective by George E. Belch and Michael A. Belch by Belch, George E Belch, Michael A Edition: 3rd ed. Material type: Text Language: English Publication details: Chicago: Irwin 1995 Availability: Items available for loan: KEIC (1)Call number: 659.1 BEL. Place hold Save to lists Add to cart (remove)
11.	Image from Amazon.com	The wealth and poverty of nations : why some are so rich and some so poor by David S. Landes by Landes, David S Material type: Text Language: English Publication details: London: Abacus 1998 Availability: Items available for loan: KEIC (1)Call number: 330.16 LAN. Place hold Save to lists Add to cart (remove)
12.	Image from Amazon.com	Only the paranoid survive : how to exploit the crisis points that challenge every company and career by Andrew S. Grove by Grove, Andrew S Material type: Text Language: English Publication details: New York: Currency Book 1996 Availability: Items available for loan: KEIC (2)Call number: 658.406 GRO, ... Place hold Save to lists Add to cart (remove)
13.	Image from Amazon.com	Cities and the creative class by Richard Florida by Florida, Richard Material type: Text Language: English Publication details: New York: Routledge 2005 Availability: Items available for loan: KEIC (1)Call number: 658.40954, DAS. Not available: KEIC: Lost (1). Place hold Save to lists Add to cart (remove)
14.	Image from Amazon.com	Global Television : an introduction by Chris Barker by Barker, Chris Material type: Text Language: English Publication details: Oxford: Blackwell Publishers Ltd. 1997 Availability: Items available for loan: KEIC (1)Call number: 302.2345 BAR. Place hold Save to lists Add to cart (remove)
15.	Image from Amazon.com	In praise of commercial culture by Tyler Cowen by Cowen, Tyler Material type: Text Language: English Publication details: Cambrige: Harvard University Press 1998 Availability: Items available for loan: KEIC (1)Call number: 700.688 COW. Place hold Save to lists Add to cart (remove)
16.	Image from Amazon.com	Creative industries : contracts between art and commerce by Richard E. Caves by Caves, Richard E Material type: Text Language: English Publication details: Cambridge: Harvard University Press 2000 Availability: Items available for loan: KEIC (1)Call number: 338.47700973 CAV. Place hold Save to lists Add to cart (remove)
17.	Image from Amazon.com	Movies and money by David Puttnam, Neil Watson by Puttnam, David Watson, Neil Material type: Text Language: English Publication details: New York: Vintage Books 1998 Availability: Items available for loan: KEIC (1)Call number: 384.83 PUT. Place hold Save to lists Add to cart (remove)
18.	Image from Amazon.com	Enterprise.com : market leadership in the information age by Jeff Papows by Papows, Jeff Material type: Text Language: English Publication details: New York: HarperCollins Publishers 1998 Availability: Items available for loan: KEIC (1)Call number: 338.7 PAP. Place hold Save to lists Add to cart (remove)
19.	Image from Amazon.com	The cluetrain manifesto : the end of business as usual by Rick Levine, Christopher Locke, Doc Searls and David Weinberger by Levine, Rick Locke, Christopher Searls, Doc Weinberger, David Material type: Text Language: English Publication details: New York: Perseus Books 2000 Availability: Items available for loan: KEIC (1)Call number: 303.4833 LEV. Place hold Save to lists Add to cart (remove)
20.	Image from Amazon.com	Media economics, concepts and issues by Robert G. Picard by Picard, Robert G Material type: Text Language: English Publication details: New Delhi: Sage Publications India Pvt. Ltd. 1989 Availability: Items available for loan: KEIC (1)Call number: 338.4730223 PIC. Place hold Save to lists Add to cart (remove)