Building brand identity : a strategy for success in a hostile marketplace by Lynn B Upshaw

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Material type: Text

TextLanguage: English Publication details: New York: John Wiley and Sons, Inc. 1995Description: xiv, 354p., notes, ref., ins. 24 cm x 16 cmISBN:

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Holdings
Item type	Current library	Call number	Status	Barcode
Books	KEIC	658.827 UPS (Browse shelf(Opens below))	Available	12037
Books	KEIC	658.827 UPS (Browse shelf(Opens below))	Available	5615
Books	KEIC	658.827 UPS (Browse shelf(Opens below))	Available	5616
Books	KEIC	658.827 UPS (Browse shelf(Opens below))	Available	1187
Books	KEIC	658.827 UPS (Browse shelf(Opens below))	Available	2171

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