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	1.	The buying brain : secrets for selling to the subconscious mind by A. K. Pradeep by Pradeep, A. K Material type: Text Language: English Publication details: New Jersy: John Wiley and Sons Inc. 2010 Availability: Not available: KEIC: Pending hold (1). Place hold Add to cart (remove)
	2.	The branded mind : what neuroscience really tells us about the puzzle of the brain and the brand by Erik Du Plessis by Plessis, Erik Du Material type: Text Language: English Publication details: London: Kogan Page Limited 2011 Availability: Items available for loan: KEIC (2)Call number: 658.8342 PLE, ... Place hold Add to cart (remove)
	3.	The consumer mind : brand perception and the implication for marketers by Pepe Martinez and Millward Brown by Martinez, Pepe Brown, Millward Material type: Text Language: English Publication details: London: Kogan Page Limited 2012 Availability: Items available for loan: KEIC (1)Call number: 658.8343 MAR. Place hold Add to cart (remove)
	4.	Neuromarketing in action : how to talk and sell to the brain by Pratik M Georges, Anne-Sophie, Bayle-Tourtoulou and Michel Badoc Material type: Text Language: English Publication details: London: Kogan Page 2014 Availability: Not available: KEIC: Checked out (1). Place hold Add to cart (remove)
	5.	Neuro design : neuromarketing Insights to boost engagement and profitability by Darren Bridger by Bridger, Darren Material type: Text Language: English Publication details: London: Kogan 2017 Availability: Items available for loan: KEIC (1)Call number: 658.80019 BRI. Place hold Add to cart (remove)
	6.	Brainfluence : 100 ways to persuade and convince consumers with neuromarketing by Roger Dooley by Dooley, Roger Material type: Text Language: English Publication details: Hoboken: John Wiley and Sons 2012 Availability: Items available for loan: KEIC (1)Call number: 658.80019 DOO. Place hold Add to cart (remove)
	7.	Buyology : how everything we believe about why we buy is wrong by Martin Lindstrom by Lindstrom, Martin Material type: Text Language: English Publication details: London: Random House Business Books 2008 Availability: Not available: KEIC: Pending hold (1). Place hold Add to cart (remove)
	8.	Neuromarketing for dummies by Stephen J. Genco, Andrew P. Pohlmann and Peter Steidl by Genco, Stephen J Pohlmann, Andrew P Steidl, Peter Series: For dummies Material type: Text Language: English Publication details: Mississauga: John Wiley and Sons Canada, Ltd 2014 Availability: Items available for loan: KEIC (1)Call number: 658.8342 GEN. Place hold Add to cart (remove)

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