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341.	Image from Amazon.com	Why shrinkwrap a cucumber ? : the complete guide to environmental packaging by Laurel Miller and Stephen Aldridge by Miller, Laurel Aldridge, Stephen Material type: Text Language: English Publication details: London: Laurence King Publishing Ltd. 2012 Availability: Items available for loan: KEIC (1)Call number: 658.564 MIL. Place hold Save to lists Add to cart (remove)
342.	Image from Amazon.com	How 30 great ads were made from idea to campaign by Eliza Williams by Williams, Eliza Material type: Text Language: English Publication details: London: Laurence King Publishing Ltd. 2012 Availability: Items available for loan: KEIC (1)Call number: 659.113 WIL. Place hold Save to lists Add to cart (remove)
343.	Image from Amazon.com	The IMC handbook : readings and cases in integrated marketing communications by J. Steven Kelly and Susan K. Jones by Kelly, J. Syeven Jones, Susan K Edition: 2nd ed. Material type: Text Language: English Publication details: Chicago: Racom Communications 2012 Availability: Items available for loan: KEIC (1)Call number: 658.802 KEL. Place hold Save to lists Add to cart (remove)
344.	Image from Amazon.com	What is branding? by Matthew Healey by Healey, Matthew Material type: Text Language: English Publication details: Switzerland: Roto Vision 2008 Availability: Items available for loan: KEIC (1)Call number: 658.827 HEA. Place hold Save to lists Add to cart (remove)
345.	Image from Amazon.com	Visual conversations by David Bramston by Bramston, David Material type: Text Language: English Publication details: Switzerland: AVA Publishing SA 2010 Availability: Items available for loan: KEIC (1)Call number: 745.2 BRA. Place hold Save to lists Add to cart (remove)
346.	Image from Amazon.com	Ingredient branding : making the invisible visible by Philip Kotler and Waldemar Pfoertsch by Kotler, Philip Pfoertsch, Waldemar Material type: Text Language: English Publication details: New York: Springer Private Limited 2010 Availability: Items available for loan: KEIC (1)Call number: 658.827 KOT. Lists: Brands & Branding Books. Place hold Save to lists Add to cart (remove)
347.		Small but meaningful : CSR in practice by Maheswar Sahu and Jeevan Prakash Mohanty by Sahu, Maheswar Mohanty, Jeevan Prakash Material type: Text Language: English Publication details: New Delhi: Northern Book Centre 2015 Availability: Items available for loan: KEIC (1)Call number: 658.408 SAH. Place hold Save to lists Add to cart (remove)
348.	Image from Amazon.com	When ads work : new proof that advertising triggers sales by John Philip Jones by Jones, John Philip Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Private Limited 2007 Availability: Items available for loan: KEIC (2)Call number: 659.1 JON, ... Place hold Save to lists Add to cart (remove)
349.	Image from Amazon.com	Growing your company's leaders : how great organizations use succession management to sustain competitive advantage by Robert M. Fulmer and Jay A. Conger by Fulmer, Robert M Conger, Jay A Material type: Text Language: English Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2008 Availability: Items available for loan: KEIC (1)Call number: 658.407128 FUL. Place hold Save to lists Add to cart (remove)
350.	Image from Amazon.com	Predictive modelling in strategic marketing by Purba Halady Rao by Rao, Purba Halady Material type: Text Language: English Publication details: New Delhi: PHI Learning Pvt. Ltd. 2008 Availability: Items available for loan: KEIC (1)Call number: 658.8 RAO. Place hold Save to lists Add to cart (remove)
351.	Image from Amazon.com	Consumer behaviour : insights from Indian market by Ramanuj Majumdar by Majumdar, Ramanuj Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2010 Availability: Items available for loan: KEIC (1)Call number: 658.8342 MAJ. Place hold Save to lists Add to cart (remove)
352.	Image from Amazon.com	Public relations practices : managerial case studies and problems by Allen H. Center, Patrick Jackson, Stacey Smith and Frank R. Stansberry Edition: 7th ed. Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2008 Availability: Items available for loan: KEIC (1)Call number: 659.2 PUB. Place hold Save to lists Add to cart (remove)
353.	Image from Amazon.com	Product policy and brand management : text and cases by A. K. Chitale and Ravi Gupta by Chitale, A. K Gupta, Ravi Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: PHI Learning Private Limited 2013 Availability: Items available for loan: KEIC (1)Call number: 658.827 CHI. Place hold Save to lists Add to cart (remove)
354.	Image from Amazon.com	Mobile commerce by Karabi Bandyopadhyay by Bandyopadhyay, Karabi Material type: Text Language: English Publication details: New Delhi: PHI Learning 2013 Availability: Items available for loan: KEIC (1)Call number: 384.5 BAN. Place hold Save to lists Add to cart (remove)
355.	Image from Amazon.com	Effective public relations and media strategy by C. V. Narasimha Reddi by Reddi, C. V. Narasimha Edition: 2nd ed. Material type: Text Language: English Publication details: New Delhi: Prentice Hall India Learning Privat Limited 2014 Availability: Items available for loan: KEIC (1)Call number: 659.2 RED. Place hold Save to lists Add to cart (remove)
356.	Image from Amazon.com	International marketing by R. Srinivasan by Srinivasan, R Edition: 4th ed. Material type: Text Language: English Publication details: New Delhi: PHL Learning 2016 Availability: Items available for loan: KEIC (1)Call number: 658.84 SRI. Place hold Save to lists Add to cart (remove)
357.	Image from Amazon.com	Higher education in India : in search of equality, quality and quantity by Tilak, Jandhyala B. G. (ed.) Series: Readings on the economy, polity and society Material type: Text Publication details: New Delhi: Orient Blackswan Pvt Ltd., 2014 Availability: Items available for loan: KEIC (1)Call number: 378.54 HIG. Place hold Save to lists Add to cart (remove)
358.	Image from Amazon.com	Discount business strategy : how the new market leaders are redefining business strategy by Michael Moesgaard Andersen and Flemming Poulfelt by Andersen, Michael Moesgaard Poulfelt, Flemming Material type: Text Language: English Publication details: New Delhi: Wiley India (P) Ltd. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.4012 AND. Place hold Save to lists Add to cart (remove)
359.	Image from Amazon.com	Marketing excellence : winning companies reveal the secrets of their success by Hugh Burkitt and John Zealley by Burkitt, Hugh Zealley, John Material type: Text Language: English Publication details: New Delhi: Wiley India (P) Ltd. 2007 Availability: Items available for loan: KEIC (1)Call number: 658.8 BUR. Place hold Save to lists Add to cart (remove)
360.	Image from Amazon.com	Mastering data mining : the art and science of customer relationship management by Michael J. A. Berry and Gordon Linoff by Berry Michael J. A Linoff, Gordon Material type: Text Language: English Publication details: New Delhi: Wiley India Pvt. Ltd. 2013 Availability: Items available for loan: KEIC (1)Call number: 005.741 BER. Place hold Save to lists Add to cart (remove)