Your search returned 20 results.

Sort
Results
1.
CRM at the speed of light : capturing and keeping customers in internet real time by Paul Greenberg by
  • Greenberg, Paul
Material type: Text Text
Language: English
Publication details: New Delhi: Tata McGraw-Hill Publishing Company Limited 2001
Availability: Items available for loan: KEIC (1)Call number: 658.812 GRE.

2.
Customer service on the internet : building relationships, increasing loyalty, and staying competitive by Jim Sterne by
  • Sterne, Jim
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New York: John Wiley and Sons, Inc. 2000
Availability: Items available for loan: KEIC (1)Call number: 658.81202854678 STE.

3.
Romancing the customer : maximizing brand value through powerful relationship management by Paul Temporal and Martin Trott by
  • Temporal, Paul
  • Trott, Martin
Material type: Text Text
Language: English
Publication details: Singapore: John Wiley and Sons Pte. Ltd. 2001
Availability: Items available for loan: KEIC (1)Call number: 658.827 TEM.

4.
Marketing revolution ! : the radical new approach to transforming the business, the brand and the bottom line by Paul R. Gamble, Alan Tapp, Anthony Marsella and Merlin Stone
Material type: Text Text
Language: English
Publication details: London: Kongan Page Limited 2006
Availability: Items available for loan: KEIC (1)Call number: 658.8 MAR.

5.
Corporate softskills by Sarvesh Gulati by
  • Gulati, Sarvesh
Material type: Text Text
Language: English
Publication details: New Delhi: Rupa and Co. 2007
Availability: Items available for loan: KEIC (1)Call number: 658 GUL.

6.
CRM : the new face of marketing by
  • Garikaparthi, Madhavi (ed.)
Series: Management series
Material type: Text Text
Publication details: Hyderabad: ICFAI Press, 2002
Availability: Items available for loan: KEIC (1)Call number: 658.8 CRM.

7.
Customer relationship management by Urvashi Makkar and Harinder Kumar Makkar by
  • Makkar, Urvashi
  • Makkar, Harinder Kumar
Material type: Text Text
Language: English
Publication details: New Delhi: TATA McGraw-Hill Education (India) Private Limited 2012
Availability: Items available for loan: KEIC (1)Call number: 658.812 MAK.

8.
Marketing communications : integrating offline and online with social media by P. R. Smith and Ze Zook by
  • Smith, P. R
  • Zook, Ze
Edition: 5th ed.
Material type: Text Text
Language: English
Publication details: Delhi: Primus Books 2011
Availability: Items available for loan: KEIC (1)Call number: 658.802 SMI.

9.
Strategic customer management : integrating relationship marketing and CRM by Adrian Payne and Pennie Frow by
  • Payne, Adrian
  • Frow, Pennie
Material type: Text Text
Language: English
Publication details: New Delhi: Cambridge University Press 2013
Availability: Items available for loan: KEIC (1)Call number: 658.812 PAY.

10.
Integrated advertising, promotion and marketing communications by Kenneth E. Clow and Donald Baack by
  • Clow, Kenneth E
  • Baack, Donald
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India 2007
Availability: Items available for loan: KEIC (1)Call number: 659.1 CLO.

11.
Customer relationship management : concepts and cases by Alok Kumar Rai by
  • Rai, Alok Kumar
Material type: Text Text
Language: English
Publication details: New Delhi: PHI learning Pvt. Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 658.13 RAI.

12.
E-commerce: an Indian perspective by P. T. Joseph by
  • Joseph, P. T
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Pvt. Ltd. 2008
Availability: Items available for loan: KEIC (1)Call number: 658.84 JOS.

13.
Product management : text and cases by Kaushik Mukerjee by
  • Mukerjee, Kaushik
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall India Learning Privat Limited 2009
Availability: Items available for loan: KEIC (1)Call number: 658.5 MUK.

14.
Customer relationship management : concepts and cases by Alok Kumar Rai by
  • Rai, Alok Kumar
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Private Limited 2013
Availability: Items available for loan: KEIC (1)Call number: 658.812 RAI.

15.
Customer relationship management : integrating marketing strategy and information technology by William G. Zikmund, Raymond McLeod and Faye W. Gilbert by
  • Zikmund, William G
  • Gilbert, Faye W
  • McLeod, Raymond
Material type: Text Text
Language: English
Publication details: New Delhi: Wiley Indea Pvt. Ltd. 2003
Availability: Items available for loan: KEIC (1)Call number: 658.812 ZIK.

16.
Data mining techniques : for marketing, sales, and customer support by Gordon S. Linoff and Michael J. A. Berry by
  • Linoff, Gordon S
  • Berry, Michael J. A
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: Hoboken: John Wiley and Sons Ltd. 2011
Availability: Items available for loan: KEIC (1)Call number: 658.802 LIN.

17.
The road to luxury : the evolution, markets and strategies of luxury brand management by Ashok Som and Christian Blanckaert by
  • Som, Ashok
  • Blanckaert, Christian
Material type: Text Text
Language: English
Publication details: New Delhi: Wiley India Pvt. Ltd 2015
Availability: Items available for loan: KEIC (2)Call number: 658.8 SOM, ...

18.
E business and e commerce for managers by Harvey M. Deitel, Paul J. Deitel and Kate Steinbuhler by
  • Deitel, Harvey M
  • Deitel, Paul J
  • Steinbuhler, Kate
Material type: Text Text
Language: English
Publication details: Noida: Pearson Prentice Hall 2011
Availability: Items available for loan: KEIC (1)Call number: 658.8 DEI.

19.
Business and management practices in South Asia : a collection of case studies by
  • Sikdar, Arijit (ed.)
  • Pereira, Vijay (ed.)
Material type: Text Text
Publication details: Singapore: Palgrave Macmillan, 2019
Availability: Items available for loan: KEIC (1)Call number: 658.812 BUS.

20.
Proceedings of 2nd IIMA conference on research in marketing by
  • Jaiswal, Anand Kumar (ed.)
  • Kar, Sanjay Kumar (ed.)
  • Sahay, Arvind (ed.)
  • Sinha, Piyush Kumar (ed.)
  • Sood, Vandana (ed.)
Material type: Text Text
Publication details: Ahmedabad: Indian Institute of Management 2007
Availability: Items available for loan: KEIC (1)Call number: 658.8 PRO.

Pages
Copyrights © MICA KEIC (Knowledge Exchange and Information Centre) 2018. All Right Reserved.

web counter                                    
                                    

Powered by Koha