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881.
Successful business research : straight to the numbers you need fast ! by Planning shop with Rhonda Abrams
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Private Limited 2006
Availability: Items available for loan: KEIC (1)Call number: 658.0072 SUC.

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882.
New product forecasting : an applied approach by Kenneth B. Kahn ; foreword by Martin Joseph and Alec Finney by
  • Kahn, Kenneth B
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2006
Availability: Items available for loan: KEIC (1)Call number: 658.575 KAH.

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883.
When ads work : new proof that advertising triggers sales by John Philip Jones by
  • Jones, John Philip
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2007
Availability: Items available for loan: KEIC (2)Call number: 659.1 JON, ...

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884.
Marketing management : concepts, cases, challenges and trends by M. Govindarajan by
  • Govindarajan, M
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Private Limited 2007
Availability: Items available for loan: KEIC (1)Call number: 658.802 GOV.

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885.
Product management in India (with CD) by Ramanuj Majumdar by
  • Majumdar, Ramanuj
Edition: 3rd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India Pvt. Ltd. 2007
Availability: Items available for loan: KEIC (1)Call number: 658.835 MAJ.

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886.
Marketing management by Philip Kotler and Kevin Lane Keller by
  • Kotler, Philip
  • Keller, Kevin Lane
Edition: 13th ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice Hall of India Pvt. Ltd. 2008
Availability: Items available for loan: KEIC (2)Call number: 658.802 KOT, ...

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887.
Neuromarketing : a peep into customer's minds by J. K. Sharma, Deepali Singh, K. K. Deepak and D. P. Agrawal
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 658.80019 NEU.

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888.
Cross cultural management : text and cases by Dipak Kumar Bhattacharyya by
  • Bhattacharyya, Dipak Kumar
Material type: Text Text
Language: English
Publication details: New Delhi: Pearson Education (Singapore) Pte. Ltd. 2010
Availability: Items available for loan: KEIC (1)Call number: 658.049 BHA.

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889.
Statistics made simple : do it yourself on PC by K. V. S. Sarma by
  • Sarma, K. V. S
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Privete Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 591.5 SAR.

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890.
Advertising and public relations research by Donald W. Jugenheimer, Samuel D. Bradley, Larry D. Kelley and Jerry C. Hudson by
  • Jugenheimer, Donald W
  • Bradley, Samuel D
  • Hudson, Jerry C
  • Kelley, Larry D
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Private Limited 2010
Availability: Items available for loan: KEIC (1)Call number: 659.072 ADV.

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891.
Introduction to industrial organization by Luis M.B. Cabral by
  • Cabral, Luis M.B
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India 2017
Availability: Items available for loan: KEIC (1)Call number: 338.6 CAB.

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892.
Social research : an evolving process by Donald G. McTavish and Herman J. Loether by
  • McTavish, Donald G
  • Loether, Herman J
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning 2011
Availability: Items available for loan: KEIC (1)Call number: 300.72 MCT.

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893.
Marketing research by Richa Arora and Nitin R. Mahankale by
  • Arora, Richa
  • Mahankale, Nitin R
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Private Limited 2013
Availability: Items available for loan: KEIC (1)Call number: 658.83 ARO.

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894.
Customer relationship management : concepts and cases by Alok Kumar Rai by
  • Rai, Alok Kumar
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Private Limited 2013
Availability: Items available for loan: KEIC (1)Call number: 658.812 RAI.

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895.
Research methodology in behavioural sciences by S. K. Mangal and Shubhra Mangal by
  • Mangal, S. K
  • Mangal, Shubhra
Material type: Text Text
Language: English
Publication details: New Delhi: PHI Learning Private Limted 2013
Availability: Items available for loan: KEIC (1)Call number: 001.4 MAN.

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896.
Research methodology by R. Panneerselvam by
  • Panneerselvam, R
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: Prentice-Hall of India 2014
Availability: Items available for loan: KEIC (1)Call number: 001.42 PAN.

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897.
Mass communication principles and concepts by Seema Hasan by
  • Hasan, Seema
Edition: 2nd ed.
Material type: Text Text
Language: English
Publication details: New Delhi: CBS Publishers and Distributors Pvt. Ltd. 2013
Availability: Items available for loan: KEIC (1)Call number: 302.2 HAS.

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898.
Society and history of Gujarat since 1800 : a select bibliography of the English and European language sources introduced and annotated by Edward Simpson by
  • Simpson, Edward
Material type: Text Text
Language: English
Publication details: New Delhi: Orient Blackswan Private Limited 2011
Availability: Items available for loan: KEIC (1)Call number: 015.5475 SIM.

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899.
Higher education in India : in search of equality, quality and quantity by
  • Tilak, Jandhyala B. G. (ed.)
Series: Readings on the economy, polity and society
Material type: Text Text
Publication details: New Delhi: Orient Blackswan Pvt Ltd., 2014
Availability: Items available for loan: KEIC (1)Call number: 378.54 HIG.

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900.
International marketing : an asia pacific focus by Masaaki Kotabe, Antony Peloso, Gary Gregory, Gary Noble, Wayne Macarthur, Cathy Neal, Andreas Riege and Kristiaan Helsen
Material type: Text Text
Language: English
Publication details: New Delhi: Wiley India 2008
Availability: Items available for loan: KEIC (2)Call number: 658.84 INT, ...

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